CSK joins hands with Pure Nutrition

Five-time Indian Premier League (IPL) champions Chennai Super Kings (CSK) have recently announced a new partnership agreement with nutrition brand, Pure Nutrition, who will join CSK as their Official Sports Nutrition Partner. The deal will see Pure Nutrition support the team’s performance ecosystem and promote how nutrition helps to enable ‘physical conditioning and sustained performance.’ Pure Nutrition has also launched a co-branded  CSK product line featuring supplements such as Whey Protein, Creatine, Pre-Workout, BCAA, Mass Gainer, L-Carnitine Liquid, and Yeast Protein, aimed at supporting strength, endurance, and recovery as part of the agreement.

K. S. Viswanathan, Managing Director, Chennai Super Kings, commented,

“At Chennai Super Kings, we believe sustained performance at the highest level is built on preparation, discipline and the right support systems. Nutrition plays a critical role in enabling athletes to perform well. We are delighted to partner with Pure Nutrition, a brand that shares our commitment to excellence and scientific approach to performance. Together, we look forward to promoting the importance of clean, effective sports nutrition to athletes and fans alike.”

Sushil Khaitan, Founder, Pure Nutrition, added,

“Partnering with Chennai Super Kings is a proud milestone for us. CSK stands for discipline, resilience and excellence — values we share at Pure Nutrition. Together, we’re making a powerful statement about the role nutrition plays in building champions.”

Anmol Choubey, Director & COO, Pure Nutrition, said,

“Nutrition is central to performance, recovery and longevity in elite sport. Our partnership with Chennai Super Kings gives us a powerful platform to advocate for performance-driven nutrition that makes a real difference to athletes at every level.”