McLaren Racing have announced Spanish beer brand Estrella Galicia 0,0 as their Official Beer Partner for the 2024 Formula One (F1) season and beyond.
Estrella Galicia 0,0 first teamed up with the British team in 2019.
Returning as an official partner, Estrella Galicia 0,0 will gain branding visibility on the McLaren race cars and driver overalls starting with the upcoming 2024 FIA Formula One World Championship.
Matt Dennington, Executive Director, Partnerships & Accelerator, McLaren Racing, said:
“We are delighted to welcome Estrella Galicia back to the McLaren Racing family. We enjoyed a fantastic partnership throughout 2019 and 2020, and it is great to now continue our journey together. We’re excited about the upcoming season and building on the positive momentum we had last year, and it’s fantastic to go racing with Estrella Galicia alongside us.“
José Cabanas, Chief Marketing Officer, Estrella Galicia, added:
“As part of our internationalisation process, having great partners alongside you is a key factor for success. McLaren Racing and Estrella Galicia not only share common values such as authenticity, craftsmanship, and innovation but also a strong spirit of differentiation and a non-conformist attitude in everything they do. We are thrilled to start a new chapter in our F1 journey in papaya colours and I’m sure that we will have great things to toast for during the season.“
Leave a Reply