Stats Perform gains exclusive rights
The global professional track league Grand Slam Track, which has been conceived by former Olympic champion Michael Johnson, has signed a new partnership agreement with Stats Perform, who will join as the Exclusive Global Data, Betting Rights Distributor and Integrity Partner of the league.
Stats Perform will also work with the athletes, partners and stakeholders to educate them about the development of data and the betting ecosystem.
Carl Mergele, CEO, Stats Perform, said,
“MJ and the Grand Slam Track team have created something with astonishing entertainment and commercial potential for men’s and women’s track athletics, built upon his decades of unique experience on all sides of the spectrum, as a racer, as a media professional, and as an entrepreneur. Everyone at Stats Perform is honored to have been selected as Grand Slam Track’s exclusive data and betting streaming rights provider. We are excited to help them realise their vision of lifting the stories and personalities of track racing to their rightful positions in the hearts and minds of fans and bettors globally.”
Michael Johnson, said,
“We’re delighted to partner with a world leader like Stats Perform to help us bring track to more fans across the globe. We look forward to setting a new standard for our sport with Stats Perform’s extensive network of trusted media and betting partners, eye-opening technology, and their true passion for the power of sport to unify and entertain. After helping leagues like the Premier League, WTA, La Liga and more build their audiences, we’re excited for them to do the same with Grand Slam Track.”
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