Jasprit Bumrah unveiled as UNIQLO brand ambassador

Indian cricketer Jasprit Bumrah has been announced as a brand ambassador of Japanese global apparel retailer UNIQLO.

Bumrah will thus be the face of the brand in India and chiefly promote UNIQLO’s LifeWear clothing range via marketing campaigns and advertisements.

After winning the 2026 ICC Men’s T20 World Cup with India, where he finished as the highest wicket-taker for the tournament and was awarded the Man of the Match award in the final, Bumrah will next be seen in action during the 2026 Indian Premier League (IPL) season with the Mumbai Indians (MI).

On joining UNIQLO, Bumrah commented:

“In my day-to-day life, I prefer clothing that feels comfortable and effortless, especially when I’m spending time off the field. That’s why I’m happy to be partnering with UNIQLO – the brand’s approach to everyday clothing feels like a natural extension to my personal style.”

Nidhi Rastogi, Marketing Director, UNIQLO India, said:

“We are proud to partner with cricket world champion, Jasprit Bumrah and welcome him to the UNIQLO family. His focus on excellence, authenticity and quiet confidence reflects the essence of UNIQLO’s LifeWear philosophy. We are excited to collaborate with someone who shares the same values and purpose as we do.”