F1 Sponsors Formula 1 News

McLaren announce Workday partnership

Aditya Chaudhuri Aditya Chaudhuri

British Formula One team McLaren have signed a multi-year partnership with Workday, a leading provider of enterprise cloud applications for finance and human resources. The partnership will see Workday join as an Official Partner of the F1 team, starting with the ongoing 2023 season.

McLaren will use Workday’s financial planning software and support to empower their team through better finance planning and forecasting, enhancing transparency, simplicity and adaptability across the organisation. The partnership will also have the Workday branding feature across various McLaren team assets, starting from the 2023 Australian Grand Prix.

Matt Dennington, Executive Director, Partnerships & Accelerator, McLaren Racing, commented:

We are excited to welcome Workday to the McLaren Racing family. In the competitive world of Formula 1, efficiency and performance are crucial both on and off the racetrack. Workday will support our team’s enhanced financial and operational planning, improving our agility in key decision-making. We look forward to integrating Workday’s solutions into our team from 2023.

Pete Schlampp, Chief Marketing Officer and Executive Vice President of Corporate Growth, Workday, added:

Teaming up with McLaren will help accelerate Workday’s global brand awareness across F1 and enable us to support their team as they drive forward in the future of work. We are proud to partner with one of the iconic names in auto racing and this latest collaboration is a testament to the strong relationship Workday has with some of the world’s most recognisable organisations in sports.

McLaren announce partnership with Workday
Share this article
Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Follow the author’s social media

Leave a Reply

The value is incorrect

The value is incorrect

The value is incorrect

Something went wrong. Please, try again later

Your comment has been sent!

Latest from

Williams Racing extends Duracell deal

Williams Racing extends Duracell deal

Multi-year extension announced British Formula One team Williams Racing have announced a multi-year extension of their partnership with battery manufacturer, Duracell, who will continue on as an Official Partner. Duracell...

Williams joins forces with Zoox

Williams joins forces with Zoox

Zoox joins as Official Regional Partner British Formula One team Williams Racing have recently announced a new multi-year partnership with autonomous ride-hailing firm Zoox. The partnership will see Zoox become...

Most marketable Formula One drivers in 2024

Most marketable Formula One drivers in 2024

In this article, we take a look at the most marketable Formula One drivers in 2024. Based on SportsPro's "50 Most Marketable Athletes" list.