Mumbai Indians (MI) announce Rapoo partnership
The Mumbai Indians (MI) have announced a partnership with Rapoo, a computer accessories brand, bringing it on board as the Official Computer Accessories Partner of their men’s team.
The partnership will see Rapoo launch an exclusive range of MI-themed computer accessories, including wireless keyboards, mice, and mousepads. These will be available for purchase on multiple platforms, including Variety Infotech, the MI Shop, as well as leading e-commerce platforms such as Amazon, Flipkart, and Zepto, while also being available offline at retail outlets.
Additionally, Rapoo will work on on-ground activations across India in cities like Mumbai, Hyderabad, Chennai, Bengaluru, Pune, Delhi, Lucknow, Kolkata, Bhubaneswar, Ranchi, Indore, and Bhopal, which will include fan engagement activities and product showcases.
Mukesh Kumar Chaudhary, Regional Director – India & SAARC, MEA, Rapoo, commented:
“We are excited to continue our partnership with the Mumbai Indians, a team that represents performance, consistency, and an incredible connection with fans. At Rapoo, we believe technology can enhance everyday experiences, and through this collaboration, we aim to bring fans closer to the game with specially designed accessories that combine innovation, style, and team spirit.”