RCB signs new deal with SEIKO

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SEIKO joins team ahead of IPL 2025

Bengaluru-based Indian Premier League (IPL) franchise Royal Challengers Bengaluru (RCB) have announced a new partnership with Japanese watch brand SEIKO. The partnership will see SEIKO work with RCB on various fan engagement activities and co-branded campaigns.

RCB kicks off their IPL 2025 campaign against reigning champions Kolkata Knight Riders (KKR) in the season opener on March 22, 2025 at the Eden Gardens, Kolkata. 

Rajesh V Menon, COO, Royal Challengers Bengaluru, commented,

“RCB is renowned for pushing boundaries and delivering unforgettable experiences for our fans. We are thrilled to partner with SEIKO to mark the celebration of cricket, forever etched in time.”

Niladri Mazumder, president and COO, SEIKO India, added,

“SEIKO has a longstanding legacy in sports, built on precision, innovation, and performance—qualities that mirror the ethos of Royal Challengers Bengaluru. Our partnership with them is a natural extension of our commitment to excellence, and we are proud to be associated with a team that exemplifies resilience and performance. This collaboration allows us to engage with cricket enthusiasts in a meaningful way, reinforcing SEIKO’s presence in the world of sports.”

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