Stake F1 Team Kick Sauber have announced a partnership with Latin American telecom company Claro, which sees the two team up for the first time since 2011.
The deal will see Claro have a branding presence on Sauber’s race cars, driver suits, helmets, and gloves throughout the season. Claro will also work on behind-the-scenes content to provide fans with an exclusive look at the team, while also carrying out several fan engagement activities.
Stefano Battiston, Chief Commercial Officer of Sauber Motorsports, commented:
“We are delighted to welcome Claro back into our family, as they join Stake F1 Team KICK Sauber in 2025. Claro’s long-term commitment to innovation and their strong presence in motorsport make them a perfect match for our vision and ambitions. Together, we aim to enhance fan experiences and create new connections with Formula One audiences around the globe.“
Ane Lopes, Director of Marketing, Branding, and Communication at Claro, added:
“Speed and innovation connect Claro to Formula One, and we are excited about our renewed partnership with Stake F1 Team KICK Sauber. This collaboration aligns perfectly with our commitment to bringing fans closer to the sport, especially with the presence of Gabriel Bortoleto, who carries the Brazilian passion onto the international stage.“
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