Australian Open renews Emirates deal
The Australian Open has announced a multi-year partnership renewal with Emirates, which will thus remain its Official Airline until 2029.
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Formula E renews Hackett Sport partnership
Formula E has renewed its partnership with fashion brand Hackett Sport, which will thus remain its Official Apparel Provider.
Formula One extends DO & CO partnership
Formula One has announced a ten-year extension with DO & CO, which will thus remain an Official Supplier of the F1 Paddock Club.
Red Bull extend AT&T deal
Formula One team Red Bull Racing have announced a multi-year partnership extension with telecommunications giants AT&T, with the Austrian team also announcing a partnership expansion.
Mumbai City FC extend Nanavati Max Super Speciality Hospital partnership
Mumbai City FC of the Indian Super League (ISL) have renewed their partnership with Mumbai-based Nanavati Max Super Speciality Hospital
Barclays renews title sponsorship of Women's Super League and Women's Championship
Barclays has penned a multi-year extension agreement to remain the title sponsor of the FA Women’s Super League and Women’s Championship.
FIFA expands Lay's partnership
The Fédération Internationale de Football Association (FIFA), the world football-governing body, has extended its partnership agreement with PepsiCo brand Lay's.
Bengaluru FC renew Baptist Hospital partnership
Bengaluru FC of the Indian Super League (ISL) have announced signing a partnership renewal agreement with the Bangalore Baptist Hospital for a sixth consecutive season, which will thus continue acting...
UEFA renews OPPO partnership
UEFA has announced a multi-year partnership renewal agreement with global tech brand OPPO.
Brentford FC renew Aosom UK deal
Brentford Football Club have renewed their partnership with online e-commerce retailer Aosom UK until 2026.