FC Barcelona have announced a new five-year deal with live-entertainment discovery platform Fever, roping it in as their Official Ticketing Technology Partner until June 2030.

The partnership aims to improve the fan experience at the Catalan club and provide the audience with a wide range of events, activities, and other exclusive content.

In accordance with the agreement, Fever will be implementing “advanced technology to optimise the sales process, including systems of personalised recommendations and a more intuitive, safe and rapid purchase experience.”

Speaking about the Fever team-up, Juli Guiu, Marketing Area Vice President at FC Barcelona, commented:

“This agreement with Fever strengthens FC Barcelona’s commitment to transforming its facilities into an international hub of innovation and adopting revolutionary technology to offer a unique experience with a great range of opportunities for members and fans who come to the future Espai Barça. This is also one of the key areas that FC Barcelona wishes to build on with regards to the refurbishment of Spotify Camp Nou, to have a personalised, 100% Barça experience worthy of the best team in the world.” 

Rocío Trujillo, General Manager for Southern Europe at Fever, added:

“We are proud to become the ‘Official Ticketing Technology Partner’ of an emblematic sports club like FC Barcelona. This agreement is a sign of Fever’s commitment to developing a global platform that is not just an improved experience for the user, but also provides our partners with access to a whole world of content and technology, regardless of the entertainment of the category.”