iServeU joins as Official Technology Partner

Indian Super League (ISL) club Odisha FC has announced a new deal with technology solutions provider providing financial enterprises with embedded banking services, iServeU, who will join the club as their Official Technology Partner for the ISL 2024/25 season. The deal will see the iServeU logo present on the left sleeve of the club’s official matchday kits and training gear throughout the season. 

iServeU will also have prominent branding on Odisha FC’s digital platforms and in the stadium as well along with presence on the club’s social and digital platforms.

Raj Athwal, CEO of Odisha FC, commented,

“We are privileged to welcome iServeU Technology Pvt. Ltd. as our Official Technology Partner for the ISL 2024-25 season. Their commitment to innovation and sustainability aligns perfectly with our club’s values. Our juggernauts have made impressive strides over the past two seasons, securing their first playoff berth, lifting their first silverware, and achieving a record-breaking finish. With a remarkable unbeaten run at home, Odisha FC has made the home state proud. This partnership will undoubtedly boost our efforts towards players and the coming generation, bringing joy to our passionate fanbase. We share a common drive for success, making this partnership a powerful one. We look forward to an exciting season ahead.”