Real Madrid CF have signed a three-year partnership agreement with Porcelanosa, a Spanish manufacturer, distributor, and retailer of ceramic tiles.

Porcelanosa thus comes on board an Official Club Partner.

The deal will see Porcelanosa work on various activations with Los Blancos. It will also cover their women’s first team (Real Madrid Femenino) and see Porcelanosa enjoy a presence at their home ground, the Alfredo Di Stéfano Stadium, and work with them on corporate social responsibility initiatives.

Héctor Colonques, President, Porcelanosa Group, said:

“This collaboration agreement strengthens the commitment of both brands to ally with organisations with which they share values such as hard work, excellence and innovation.“