FURSYS GROUP announced as Official Furniture Manufacturing Partner

Premier League club Tottenham Hotspur has announced a new partnership with Korean furniture and office solutions provider, FURSYS GROUP, who will join as the club’s Official Furniture Manufacturing Partner for the Spurs men’s and women’s teams. The deal will see FURSYS GROUP’s brand SIDIZ have their branding present on the seating in the Press Auditoriums at the Tottenham Hotspur Stadium and Training Centre.

FURSYS GROUP will also work with Spurs on various digital and fan experiences and will have pitch-side LED and big screen brand presence at the Tottenham Hotspur Stadium as well. 

Ryan Norys, Chief Revenue Officer, Tottenham Hotspur, commented,

“We are delighted to be bringing FURSYS GROUP on as a partner of the Club. FURSYS GROUP’s innovative and industry leading approach fully aligns with our own values, and we are looking forward to working together and using our visibility across Asia, in particular, to help drive awareness of the brand.”

Taehee Sohn, Chief Executive Officer, FURSYS GROUP, added,

“We are thrilled to announce our official partnership with Tottenham Hotspur. Tottenham’s slogan, ‘To Dare Is To Do’, perfectly aligns with the spirit of FURSYS GROUP. Just as Tottenham dares to challenge and strive for victory, we relentlessly innovate and boldly pursue new solutions to enhance the lives of our users. This partnership marks a significant milestone for FURSYS GROUP, offering a unique opportunity to deliver our values and industry leading products to customers around the world.”

Catalina Kim, CEO of C&P Sports Ltd., said,

“It’s always a privilege to work with Tottenham and a company like FURSYS GROUP. We are excited for this partnership and thank you to everyone that helped make this happen.”