Smriti Mandhana, Jemimah Rodrigues, Taniyaa Bhatia and Shafali Verma star in the latest Hyundai ad.

 

Indian women’s team stars Smriti Mandhana, Jemimah Rodrigues, Taniyaa Bhatia and Shafali Verma headline Hyundai’s latest advertisement along with Bollywood superstar Shah Rukh Khan.

The advertisement focuses on the Hyundai Alcazar and its features. The advertisement starts with the four cricketers waiting for the car to come pick them up. The four are taken aback when they realise that their driver for the trip is none other than Shah Rukh Khan. Through the course of the trip, Khan showcases the various features of the Alcazar — its seating space, performance and interiors with versatility and futuristic characteristics. The advertisement ends as the four cricketers reach their destination and, before leaving, give their autographs on a bat to Shah Rukh Khan.

 

Hyundai I ALCAZAR Live the grand life

 

Speaking about the latest advertisement, Tarun Garg, Director (Sales, Marketing & Service), Hyundai Motor India Limited, commented:

“As a brand that is driven by the vision of ‘Progress for Humanity’, Hyundai has transcended different dimensions to give customers meaningful and innovative messages, be it for our products, services or new initiatives. As India’s leading SUV brand of 2021, our products offer customers experiences that go ‘Beyond Mobility’, exceeding their aspirations through Intelligent Technology, Innovation and Sustainability. With our latest campaign, Hyundai has engaged its young and inspiring Corporate Brand Ambassadors – Smriti Mandhana, Jemimah Rodrigues, Taniyaa Bhatia and Shafali Verma along with Shah Rukh Khan, to showcase the many unique and aspirational elements of ALCAZAR in thought-provoking series of events.

“As a youth centric brand, the new campaign showcases millennial preference for innovative new age technology and Hyundai’s commitment to deliver the best through its world-class products.”

 

The Hyundai Alcazar was launched in India in 2021, and the four cricketers were signed on as brand ambassadors in December 2021.