Williams Racing partners with Sparco

British Formula One team Williams Racing has signed a new multi-year partnership with Sparco, who will join the team as their Official Racewear and Technical Apparel Supplier, starting from the upcoming Formula One 2026 season. The deal will see Sparco provide apparel to the Williams Racing drivers, full race team and also the Williams F1 Team Driver Academy, Williams Heritage, and Sim Racing drivers.

Luke Timmins, Director of Merchandise and Licensing, Williams Racing, said,

“Atlassian Williams F1 Team warmly welcomes Sparco as our Racewear and Technical Apparel Supplier as we enter a new regulations era for Formula 1. Sparco is a part of Williams storied history and we look forward to finding the next step in performance alongside them.”

Aldino Bellazzini, Chairman and CEO, Sparco, added,

“Atlassian Williams F1 Team and Sparco share a Championship-winning heritage in Formula 1, and renewing this partnership means coming back to a chapter that helped define both brands.  It is a return built for what comes next: we bring new expertise, advanced materials and an even more disciplined, measurable approach to performance. As the team enters F1’s new regulations era, we are proud to bring our experience to the drivers and the team, translated into technical equipment developed to the highest standards of global motorsport.”