Brisbane Heat team up with Arnott's Shapes

The Brisbane Heat have announced snack brand Arnott’s Shapes as an official partner of their men’s and women’s teams for the 2025/26 Big Bash League (BBL) season.

As per the agreement, Arnott’s Shapes will enjoy branding rights on the Heat’s digital platforms, via branding campaigns, as well as at their home venues on matchdays throughout their Women’s Big Bash League and men’s Big Bash League campaigns, where the Australian brand will also carry out themed activities and promotions.

Pete Lock, General Manager — Commercial, Marketing, and Corporate Affairs, Brisbane Heat, commented:

“We’re thrilled to welcome Arnott’s Shapes to the Brisbane Heat family for the first time in the Big Bash. Shapes are a beloved part of Australian culture, and certainly a staple of cricket players and fans alike. We’re excited to bring their flavour and personality to our fans in new and exciting ways this summer.”

Jenni Dill, Chief Growth Officer, Arnott’s Group, said:

“As proud partners of the Brisbane Heat, we’re excited to bring flavour to the stands, backyard watch parties, and anywhere fans are cheering this summer. Cricket is part of the fabric of an Aussie summer, and just like Shapes, it’s all about coming together and enjoying the moments that matter. We know fans love to snack while they watch the game, and we’re looking forward to being part of the action, whether it’s on the ground or at home.”