JUBEL Beer announced as partner for Glasgow 2026 Commonwealth Games

Beer brand JUBEL Beer has been announced as the Official Beer Partner of the Glasgow 2026 Commonwealth Games following a new partnership with the Commonwealth Games. The partnership will see JUBEL Beer be present at all the venues. The 2026 Commonwealth Games will take place between July 23 – August 2, 2026 in Glasgow, Scotland.

Diane McLeod, Director of Games Services and Workforce at Glasgow 2026, commented,

“We’re excited to welcome JUBEL to the Glasgow 2026 sponsor family, serving up their refreshing lager alongside a taste of Scotland with Tennent’s at our four iconic venues. This partnership is about more than great beer, it’s about shared moments, community and celebration. JUBEL dares to do things differently and shares our values around innovation, sustainability, and creating memorable moments that bring people together. As an Official Partner, we know they’ll bring energy, creativity and a genuine passion for the moments that bring people together. This is exactly the spirit that will run through every session of the Games and we can’t wait to raise a pint with fans across the city this summer.” 

Jesse Wilson, Founder of JUBEL Beer, added,

“We’re incredibly proud to be announced as the Official Beer Partner of the Glasgow 2026 Commonwealth Games. JUBEL was born in an Aprés bar and means a feeling of extreme joy – that’s exactly why we exist, to create those sun-soaked, music-pumping, shared moments that bring people together. Over the past year we’ve invested in building community partnerships – the Commonwealth Games celebrate community, competition and shared moments on a global stage, values that feel deeply aligned with everything JUBEL stands for. We couldn’t be more excited to be part of it.”