On the pitch or off it, Former Australian cricketer Brett Lee has always come out as one of the top performers when cricket comes into consideration. His different style and amazing personality have won hearts almost everywhere he has gone. The Aussie legend was one of the fastest bowlers of international cricket in all three formats of the sport and is now acing the sport’s presenting format. He has been seen as a pundit in many cricket tournaments, the most recent one being the Dream 11 IPL 2020 season, where his witty comments and amazing analysis of the game were second to none. Let us have a look at his brand associations so far:
SportsAdda – In 2020, Australian cricket legend Brett Lee agreed to be the Brand Ambassador for the online sports portal SportsAdda. He will feature in many of their activities like quizzes, bowling master classes, etc., available on their app, website, and social media handles.
Lux Innerwear – Indian based company Lux Innerwear had signed Australian legend Brett Lee in 2016 as their brand Ambassador as they wanted to expand their markets in Australia and Western Europe too.
Sportsbet.io – Cricketing sensation Brett Lee has agreed to another sponsorship deal with global sports betting company Sportsbet.io as their Global Brand ambassador for cricket and will feature in their endorsements as well.
Lays – Lays had signed Australian cricketing legend Brett Lee as their brand ambassador and other cricketers for their new campaign called “Lay’s Khol,” which was a four-part video series consisting of funny interactions between cricketers.
Unacademy – The online company had signed a deal with sporting icon Brett Lee and other cricketing greats as their brand ambassador during the Road Safety series.
Tourism Australia – Australian cricketing legend had been made a ‘Friend of Australia’ by the Tourism of Australia and made its brand ambassador for promoting tourism in India.
Muthoot – The Muthoot Pappachan group had brought a nation-wide initiative in 2018 called “The Muthoot Blue League of dreams,” for which they had signed Brett Lee as their brand ambassador to feature in the adverts for the initiative.
CEAT – The tyre manufacturing company CEAT had signed Cricketing legend Brett Lee as their brand ambassador for Ceat cricket ratings in the IPL season of 2016.
Pleasure Cruise – Brett Lee was made the brand ambassador of the newly launched pleasure cruise and Indian cricket legend Sachin Tendulkar in 2016.
Cochlear – Brett Lee was announced as Cochlear’s first Global hearing ambassador for 2015.
F45 Training Center – Functional training system franchise F45 Training center had made former Australian cricketer Brett Lee as their Indian brand ambassador who also came to India’s first branch of the center in 2016.
Pedigree – The Australian cricketer was made the brand ambassador of the global dog food brand Pedigree in 2013.
Castrol – Castrol India had roped in Brett Lee as their global brand ambassador in 2011 for a two-year deal.
Soy Milky – ProSoya Foods Pvt. Ltd, the country’s leading Soy Milk manufacturer, had announced Brett Lee as the Brand Ambassador of its new brand – Staeta Soy Milky in 2013.
HSBC – HSBC had been associated with the former Australian cricketer as he featured on their talk show in July this year talking about cricket with his fans.
Cure. Fit – Brett Lee hosted a fitness workshop for the Indian fans, especially on fitness via Cure. Fit in May 2020.
Google Home Hub – Australian cricketer Brett Lee had also signed a sponsorship deal with Google and featured in one of their adverts as well.
Solar D sunscreen – Brett Lee was also featured in the Solar D sunscreen commercial as their brand ambassador in 2018 and posted for the company on his Instagram profile.
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