Aston Villa FC join forces with Ebury

Jul 16, 2025

Aston Villa Football Club have announced a partnership with financial technology firm Ebury, bringing it on board as their Official FX Partner.

The deal will see Aston Villa use Ebury’s platform to advance their financial tech optimising operations and strategically growing international business.

Adrian Filby, Chief Commercial Officer at Aston Villa FC, commented:

“We are delighted to be partnering with Ebury. Their unique blend of innovative financial technology and international trade experience gives us an edge as our talent and fanbase continue to cross borders. Their platform will be invaluable as we move towards the new season.“

Peter Brooks, Global Head of Sports at Ebury, said:

“Our partnership with Aston Villa is an exciting expansion for Ebury Sports in the UK market. We’re thrilled for our capabilities and expertise to power the club’s financial tech as they continue to succeed at home and abroad. We look forward to a prosperous relationship with one of England’s most historic clubs as we deepen our presence in the Midlands.“

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