Athletic Club 2025/26 Sponsors
This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the men’s and/or women‘s teams of LaLiga club Athletic Club de Bilbao as their sponsors and partners for the 2025/26 season.
Main Sponsors
Kutxabank
Bilbao-headquartered Spanish Bank Kutxabank has a long-standing partnership with the club and has been the main sponsor of Athletic Club de Bilbao since 2015.
As part of the deal, Kutxabank logo appears on the Athletic club front-of-the-shirt sponsor for the Men’s team.
This partnership has been considered as a long-time multi-year ongoing agreement as there is no news of a renewal between the two parties but Kutxabank logo continues to feature on the Athletic club Men’s team matchday jerseys.
Castore
Castore replaced New Balance as the official kit partner. The seven-year deal is reportedly worth €5 million per season. As part of the deal, Castore will provide training and matchday kits for Athletic Club’s Men’s, Women’s and youth squads.
The deal was effective from the 2023/24 season and is set to run until 2030.
Premium Sponsors
San Miguel
In 2009, Athletic club signed a partnership with Madrid-based, Spanish Brewery Mahou-San Miguel as their premium sponsor. San Miguel is a leading beer brand in Spain.
The two parties last renewed in 2015 with the deal set to run until 2018.
In Oct 2019, Athletic club announced an event held by San Miguel where they called their new bar as the San Miguel-Athletic Club which was open for the Athletic club fans from 17th – 27th October 2019 in Moyua Square in Bilbao.
No existing reports of a new extension can be seen but the Beer brand remains a premium partner as per the club’s official website.
IMQ
As part of the deal, IMQ provides the Basque club with medical services for the Men’s, Women’s and youth teams and its players which includes providing support for high-risk injuries and pre-season medical tests.
The two parties signed the most recent extension in Oct 2016.
No existing reports of a new extension can be seen but the healthcare company remains a premium partner as per the club’s official website.
Petronor
The Independent Oil and Natural Gas exploration company has a long-standing partnership with Athletic club. Petronor became the club’s first shirt sponsor when Athletic Club announced their partnership in 2008.
As part of the agreement, the two parties have collaborated to launch several initiatives like installing solar panels at the club’s facilities and creating an “Athletic-Petronor Energy” community to drive sustainability and reduce carbon footprint.
Since then, the two parties have signed multiple extensions to continue this partnership.
The two parties last renewed in July 2020 to continue fulfilling their sustainability goals.
No existing reports of a new extension can be seen but Petronor remains a premium partner as per the club’s official website.
DIGI
DIGI Communications is a part of the Romanian Telecommunications holding company, DIGI Group that operates in Spain, Portugal, Italy and Belgium.
In November 2022, Athletic Club announced DIGI as their back-of-the-shirt sponsor for Men’s and Women’s training and official matchday jerseys. The deal was set to run until June 2024. However, DIGI still appears as the club’s official sponsor on the official website.
B2BINPAY
As per the deal, the brand’s logo will appear on the left sleeve of the Men’s team official matchday shirts.
Vueling
Spanish airline company Vueling is the official airline partner of the Athletic club since 2018.
As per the agreement, Vueling Airbus A320 fulfills the travel needs of the teams when they need to travel long-distance for their away fixtures.
The two parties last renewed the deal in April 2024. As per the extension, Vueling logo will be present on the front of the team’s shorts and training kits. It will also have brand visibility on press conference microphones and matchday banners.
In December 2024, Vueling also unveiled a personalised aircraft for the Athletic Club. Vueling Airbus A320 featured the club’s crest and images of the players on the outer body of the plane.
Official Sponsors
Coca-Cola
American non-alcoholic beverage company Coca-Cola has a long-standing partnership with the Athletic club that exceeds more than 50 years. Coca-Cola is an official partner for the Athletic Club.
Coca-Cola will collaborate with the club for promotional campaigns along with providing visibility and support to initiatives that promote sport, sustainability and fan engagement.
BTravel
B the Travel Brand provides travel-related services and offers specifically for Athletic Club fans. B the Travel Brand has been a partner of the Athletic Club since 2016.
The travel company has organized trips for the Athletic club fans to support the team in away fixtures, such as to Seville for a match against Sevilla FC and to Glasgow for a European match.
No existing reports of a new extension can be seen but B the Travel Brand remains an official partner as per the club’s official website.
BBK
Bizkaia-based bank, BBK (Bilbao Bizkaia Kutxa) has been a long-standing partner for the Athletic Club. The partnership began in 1992 and they were also one of the principal partners of the club in 2013/14 season and even had brand presence on the club’s training gear.
BBK has also been the main sponsor of the Athletic Genuine team (team for people with intellectual disabilities) and have also supported the Athletic Club Foundation in several initiatives. Also, the BBK brand logo has visibility on the LED boards at the San Mames Stadium.
Though there is no reported news on a contract renewal, BBK remains as an official sponsor on the club’s website.
EA Sports
The Athletic club doesn’t have a direct partnership with Electronic Arts (EA) Sports but it’s an extension of EA Sports partnership with LaLiga. In 2023, LaLiga signed a five-year partnership with EA Sports.
Since they play in LaLiga, the partnership entails integration of the team in the EA Sports FC video game series and also including EA Sports graphics in LaLiga games.
BM
Spanish Supermarket chain, BM Supermercados is the official Supermarket of the Athletic club as per the club’s official website. The deal that was signed in April 2021 entailed BM Supermercados as an official supplier of groceries to the club- providing fresh and quality products to the players to help them in consuming a healthy diet.
Sorare
Fantasy Sports game and licensed player digital cards platform, Sorare is an official sponsor of the Athletic Club.
While there is no information of a partnership, Sorare is mentioned as the official sponsor on the Athletic Club official website.
Japan Car
The Athletic Club has a sponsorship deal with a local Toyota and Lexus dealer in the Biscay province to help the club with their mobility needs.
Toyota Japan Car and Lexus Bilbao are also sponsoring the women’s first team and Japan Car logo is visible on the Women’s matchday shirts.
While no new report of further extension is available, Japan Car remains as an official sponsor of the club.
Kosner
The two-year deal will see Kosner’s logo on the sleeve of the club’s women’s team’s matchday shirts. Additionally, Kosner is also an official sponsor of the club.
Feeberse
Feeberse is the first-of-its-kind social media network completely focused on football content. It was created with the aim of bringing fans, professionals, footballers, media and clubs all in one place.
As part of the agreement, Athletic club opened an account on the platform that encourages interaction with fans, media, other clubs and players as well.
Tell My Skin
The deal will see the clinic’s logo featured on the front of the first team’s training and pre-match warm-up tops.
Official Suppliers and Collaborators
The brand still features on the Club’s official website as a supplier.
Baqué
Cafés Baqué initially signed a deal with the Athletic Club in December 2012 and have a long-standing partnership with the club in various capacities.
The Biscayan company could brand its product as the ‘Athletic official coffee’ for an initial period of two years. The company logo had visibility at the San Mamés stadium.
In March 2021, the coffee company signed an extension until the 2023/24 season. In addition, they also became a strategic partner of the Athletic Club Foundation. The company will assist the Athletic Club Foundation and make contributions to the Foundation’s projects related to society, culture, sports and academia, training and development, and the environment.
The brand still features on the Club’s official website as a supplier.
Alzola
Alzola Basque Water became the official water supplier of all Athletic Clubs in July 2013.
In April 2020, they joined a social initiative called the Red Cross Response Plan. In their fight against the COVID-19 pandemic, Alzola Basque Water pledged a donation to the Red Cross for every sale of a Solidarity Box (box made up of 24 bottles of 0.5 L Alzola water bottles).
Alzola remains as the official water supplier for the club.
Silbon
The Cordoba-based Menswear company Silbon signed a partnership agreement with the Athletic Club in 2022.
As per the deal, Silbon will be the off-the-pitch outfitter for the Men’s team and coaching staff on their travels.
bai&by
Online school for learning English and Basque, bai&by have a long-term partnership with the Athletic Club. The initial partnership was signed in 2001.
As per the deal, the school will provide learning courses in English and Basque to the club’s executives, players, technicians and coaching staff.
The two parties last renewed in 2015 for a period of three seasons. No new renewal information could be found but the brand appears on the Club’s official supplier list.
100% Natural
Spanish health and wellness brand, 100% Natural is an official supplier of the Athletic club as mentioned on the club’s official website.
Glorioso
In July 2024, Spanish wine brand Glorioso became an official supplier of the Athletic Club.
As per the brand’s website and the Club’s official website, Glorioso is the official wine of the Athletic Club.
GemBet
As per the agreement, GemBet became the Asian Betting Partner of the Athletic Club.
Suit Delux
Sleep care company Suit Delux is an official supplier of the Athletic Club.
The company provides customised mattresses, beds and sofas to ensure a comfortable sleep.
Henry Arroway
Bilbao fashion brand Henry Arroway is an official supplier of the Athletic Club Women’s team.
The brand that deals in high-quality coats and fashion provides the outfits for the Athletic Club’s Women First Team events and travel needs.
