Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

UFC teams up with Rizz Pharma

The Ultimate Fighting Championship (UFC) has announced a multi-year partnership agreement with Rizz Pharma. The partnership sees the US pharmaceutical company become an official partner of the UFC, gaining in the process exclusive partnership rights in the categories of both hair loss and erectile dysfunction, making it the UFC’s first-ever specific partner in either category. ...
Aditya Chaudhuri

McLaren Racing team up with Ecolab

McLaren Racing have roped in US-based water, hygiene, and infection prevention solutions provider Ecolab as an Official Partner on a multi-year deal. The partnership will see Ecolab support the Woking-based F1 outfit’s sustainability efforts, contributing to the development of a “Sustainable Aviation Fuel (SAF) programme to accelerate McLaren’s overall strategy of decarbonising its Formula 1...
Aditya Chaudhuri

Sauber Academy signs Zane Maloney

Sauber has signed Zane Maloney for its driver development initiative, the Sauber Academy. The Barbadian racer will also become a reserve driver for the Stake F1 team, joining fellow Sauber Academy driver Théo Pourchaire in the role. Maloney became the first rookie to win the British F4 Championship in 2019 before moving to Formula 3...
Aditya Chaudhuri

AC Milan sign joint partnership deal with ComAve and Tamias

AC Milan have inked a joint partnership agreement with e-commerce platform ComAve and point-of-sale software provider Tamias, on-boarding both as Global Partners. As per the agreement, ComAve will become the Shopping Experience Platform Partner of the Italian professional football club, while Tamias will become their Point of Sales Solution Provider. ComAve will work with the...
Aditya Chaudhuri

Scuderia Ferrari partner with Peroni Nastro Azzurro 0.0%

Scuderia Ferrari have signed a multi-year partnership agreement with Peroni Nastro Azzurro 0.0%. The Italian non-alcoholic beer brand thus becomes an Official Team Partner of the F1 outfit and will launch a series of limited-edition products to celebrate the partnership.  Peroni Nastro Azzurro 0.0% will also be working with the Ferrari Challenge Trofeo Pirelli racing...
Aditya Chaudhuri

Mike Tyson partners with Rabona

Sportsbook brand and online casino Rabona has roped in boxing legend Mike Tyson as a brand ambassador. The partnership will see all Rabona players get Tyson-themed bonuses and streams. The 57-year-old will also stream monthly on Rabona’s Twitch and Kick channels to engage with the fans.  Speaking about the partnership, Tyson commented: “Rabona stands out...
Aditya Chaudhuri

Pietro Fittipaldi and Oliver Bearman revealed as Haas reserve drivers

MoneyGram Haas F1 Team have revealed their reserve drivers for the 2024 Formula One season, with Pietro Fittipaldi and Oliver Bearman taking up the two spots. Bearman, who made his F1 debut last season in two FP1 sessions at the Mexican and Abu Dhabi Grands Prix, will also be racing for PREMA Racing in the...
Aditya Chaudhuri

Al Nassr FC sign kit partnership agreement with Adidas

Al Nassr Football Club have announced a three-year partnership agreement with Adidas. Starting with the 2024/25 season, the three-year deal will see the German sportswear and sports equipment giant become the Official Kit Partner of the Roshn Saudi League side, providing apparel to both their playing and non-playing staff.  Speaking about the deal, Bilal Fares,...
Aditya Chaudhuri

Ten brands roped in for Ole Gunnar Solskjær’s maiden India tour

Ahead of former Manchester United player and manager Ole Gunnar Solskjaer’s inaugural India tour, which is being hosted by Tilak Gaurang Shah, a die-hard United fan as well as the founder of Ace of Pubs, ten brands have been confirmed as the event’s official sponsors. Radio City has joined as the Official Radio Partner. Truefitt...
Aditya Chaudhuri

PGL Esports teams up with 1xBet for first CS2 Major

Romanian esports tournament organiser PGL Esports, known for hosting various Counter-Strike and Dota 2 esports tournaments, has announced a partnership agreement with 1xBet, which thus becomes the Official Betting Partner of the inaugural Counter-Strike 2 Major. The 2024 PGL Major is set to be the first-ever Counter-Strike 2 Major and is scheduled to be held...
Aditya Chaudhuri