fbpx
F1 News F1 Sponsors

AutoNation inks partnership with Alpine

Aditya Chaudhuri Aditya Chaudhuri

French Formula One team Alpine have announced a one-off partnership with automotive retailer AutoNation for the upcoming Miami Grand Prix 2023. AutoNation will join Alpine as a Sponsor for the US race. 

The deal will see AutoNation and Alpine team up for multiple fan engagement activities and events specially curated for the North American market. Both parties will collaborate to co-host events at the Concours Club, the Miami International Autodrome at the Hard Rock Stadium, and greater Miami. Fans who attend the events will have a chance to interact and test drive the Alpine A110.

Mike Manley, AutoNation CEO, said:

We are excited to partner with Alpine, a leader in international motorsports. AutoNation and Alpine are connected in our love for cars, speed, and drive to win.

As Americans become more familiar with Alpine products like the A110, they will understand why those with a racing passion and love for unique styling want to own a piece of a legacy built by racers.

Laurent Rossi, Alpine CEO, added:

AutoNation is a tremendous retailer with an industry-leading customer experience and is also an experienced partner in motorsports, with a winning pedigree in the Indianapolis 500 and NTT IndyCar Series. This makes for a fantastic partnership in one of the most exciting markets in the world.

AutoNation inks partnership with Alpine
Share this article
Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Follow the author’s social media

Leave a Reply

The value is incorrect

The value is incorrect

The value is incorrect

Something went wrong. Please, try again later

Your comment has been sent!

Latest from

Sprint venues for 2025 confirmed

Sprint venues for 2025 Formula One season confirmed

Formula One and the FIA have announced the Sprint calendar for the 2025 FIA Formula One World Championship.

Charles Leclerc's Sponsors and Brand Endorsements

Charles Leclerc: Brand endorsements

This article contains information regarding Monégasque racing driver Charles Leclerc and his brand endorsement deals.

Charles Leclerc partners with Bang & Olufsen

Charles Leclerc partners with Bang & Olufsen

Ferrari's Formula One driver Charles Leclerc has been announced as the Global Brand Ambassador of Danish luxury audio brand Bang & Olufsen.