Football News

This article contains information regarding the organisations enjoying a strong branding presence across the Costa Rica men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of the Costa Rican Football Federation. Name of the football association: Costa Rican Football Federation (Spanish: Federación Costarricense de Fútbol; FEDEFUT) Also read: CONMEBOL Copa...

English professional footballer Jude Bellingham has been revealed as a brand ambassador of British soft drinks brand Lucozade as part of a multi-year agreement. The Real Madrid CF star will thus headline the brand’s multi-million pound “Bring the Energy” television campaign. Lucozade already has a long-standing deals in place with the England men’s and women’s...

This article contains information regarding the organisations enjoying a strong branding presence across the Brazil men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of the Brazilian Football Confederation. Name of the football association: Brazilian Football Confederation (Portuguese: Confederação Brasileira de Futebol; CBF) Also read: CONMEBOL Copa América 2024 Sponsors...

Following are the organisations acting as official sponsors and partners of the CONMEBOL Copa América, the premium continental men’s football competition in South America, and enjoying a strong branding presence across its physical and digital assets for its 48th edition, which is set to be held in the US from June 20 to July 14,...

Cristiano Ronaldo has been roped in as an investor and official global ambassador by human performance company WHOOP. The partnership will see WHOOP work with the Portuguese professional footballer on product development and leverage data-driven insights to help deliver the best health and fitness coaching for athletes and humanity broadly. Also read: Cristiano Ronaldo: Earnings...

The English Premier League has announced a multi-year trading card partnership agreement with Fanatics Collectibles. The agreement, kicking off in June 2025, will see Fanatics become the Exclusive Provider of the league’s trading cards, trading card games, and stickers.  Also read: Premier League 2023/24 Sponsors Will Brass, the league’s Chief Commercial Officer, said: “We are...

AC Milan have announced a partnership agreement with TG.Casino, which thus becomes the Official Regional iGaming Partner of the Italian professional football club in Europe. The deal will see Milan and TG.Casino work on various fan engagement activities and create “bespoke experiences, which aim to give the fans more access, and bring them even closer”...

This article contains information regarding the organisations enjoying a strong branding presence across the Spain men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of the Royal Spanish Football Federation (RFEF). Name of the football association: Royal Spanish Football Federation (Spanish: Real Federación Española de Fútbol; RFEF) Also read: UEFA...

With just a fortnight to go before we wrap up another exhilarating Premier League season, I feel it’s the right time to look at the bigger picture and evaluate which of the 2023 summer signings have failed to deliver on their promise in their debut campaign for their respective new clubs.  For compiling this list,...

This article contains information regarding the organisations enjoying a strong branding presence across the Ecuador men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of the Ecuadorian Football Federation. Name of the football association: Ecuadorian Football Federation (Spanish: Federación Ecuatoriana de Fútbol; FEF) Main Sponsors Marathon Sports Marathon has been...