Together with Adidas, Arsenal Football Club have officially launched a limited-edition range of lifestyle wear with London-based streetwear fashion brand Maharishi. Comprising pre-match and travel wear ranges, the collection's unveiling...
Real Madrid CF have announced a partnership with The Saudi Investment Bank (SAIB), which thus becomes their Official Bank in Saudi Arabia. The partnership will see SAIB host various events...
Indian professional footballer Sunil Chhetri has teamed up with audio brand ACwO, joining as a brand ambassador. The partnership has kicked off with ACwO launching its 11 TWS earphones range,...
Marta García has been crowned as the inaugural F1 Academy champion after the US race, which saw the Spaniard win the opening race, thereby securing her title. The PREMA Racing...
Saudi Pro League club Al Nassr FC have announced a partnership renewal with Sobha Realty, a leading real estate developer in Dubai. The partnership extension will see the Sobha Realty...
The Grand National is one of the most prestigious and iconic horse racing events in the world, held annually at Aintree Racecourse in Liverpool, England. Offering £1,000,000 in total prize money in...
Did you know that live betting is gaining huge popularity nowadays? Such sports betting makes your gameplay even more interesting and allows you to get new emotions, which are sometimes...
Bianca Bustamante has joined McLaren Racing, becoming the first-ever female member of the McLaren Driver Development Programme in the process. The 18-year-old driver from the Philippines will have the McLaren...
Newcastle United Football Club (NUFC) have announced a partnership extension with Saudia, which will therefore continue on as their Official Airline Partner for the 2023/24 season and beyond. The national...
Cricket Australia (CA) has signed a four-year deal with drinks specialist Liquorland, which thus becomes an Official Partner of the Australia men's and women's national cricket teams. Liquorland, as per...
German sports brand PUMA has roped in Indian fast bowler Mohammed Shami as its latest brand ambassador. Shami joins PUMA’s illustrious roster of athletes, which already boasts global stars like...
Kabaddi, a popular contact sport with roots in ancient India, has evolved over the years through changes in rules and formats. The best kabaddi betting is currently available at 1xBet,...
Odisha Football Club have announced a new partnership with Bhubaneswar Health Club, which will thus become their Official Fitness Partner. The partnership will see Bhubaneswar Health Club provide the players...
McLaren Racing have revealed that the FIA Formula 3 2023 champion, Gabriel Bortoleto, is joining the McLaren Driver Development Programme. The Brazilian, who has taken part in the Italian F4...
Live sports streaming has become extremely popular in recent years. More and more sports fans are cutting the cord and turning to online streaming services to watch their favorite teams...
Mumbai City Football Club have renewed their partnership with Radio City, which will thus continue on as their Official Radio Partner for a third consecutive season. The partnership sees the...
In a land where old meets new, the rise of live dealer casinos in India has set tongues wagging with a mix of anticipation and doubt. By bringing together the...
Technology has become integral to modern sports, and basketball is no exception. Over the past few decades, we have seen rapid advancements in wearable technology, gaming analysis, and virtual and...
The International Motorcycling Federation (FIM) has announced that MotoGP will be returning to India in 2024. The Grand Prix of India will be held as the 16th race in the...
Liverpool Football Club have expanded their partnership deal with French multinational insurance company AXA, which sees the latter acquire the naming rights to the Liverpool senior women's team's training centre...
We are 14 races into the Formula One 2023 season and, incredibly, all the races have been won by Red Bull. Reigning World Champion and current Championship leader, Max Verstappen,...
French Formula One team Alpine have announced a new multi-year deal with Qatar Airways, which will see the latter join as the Official Airline Partner of the former. The deal...
Southampton FC have roped in UK-based freight shipping firm Mairon Freight UK as their new Official Sleeve Sponsor. The deal will see the Mairon Freight logo feature on all three of...
Mumbai-based sportswear brand Performax, a Reliance subsidiary, has signed a new agreement with the All India Football Federation (AIFF) to become the Official Kit Sponsor off its national teams. Replacing...
Crystal Palace FC have renewed their partnership with sports nutrition firm Soccer Supplement, which will thus continue on as the Official Supplements Supplier to the English professional football club. Soccer...
Ferrari Team Principal Frédéric Vasseur has announced that their reserve driver Robert Shwartzman will be taking part in the FP1 session this weekend at the Dutch Grand Prix. Shwartzman, who...
International forex broker Xtrend has been announced as a Regional Sponsor of the Argentina men's national football team following an agreement with the Argentina Football Association (AFA). As per the...
Tennis star Iga ?wi?tek has been announced as a Global Brand Ambassador of digital payments firm Visa. ?wi?tek thus becomes Visa's first-ever brand ambassador from the world of tennis. The...
Sheffield United Football Club have announced the National Timber Group's timber brand Arnold Laver as one of their key partners after signing a new partnership agreement. As per the deal,...
The Indian Super League (ISL) will be celebrating its tenth season later this year. With I-League champions Punjab FC winning promotion and making the ISL a 12-team tournament ahead of...
