Hulu to develop Formula One series with Daniel Ricciardo
McLaren's Formula One driver Daniel Ricciardo has announced that he will be working with Hulu to produce a new series based in the Formula One world. It is reported that...
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BLAST announces partnership with Nike
Global esports tournament organiser BLAST Premier has announced a new partnership with American sportswear and clothing brand Nike. The partnership will see both parties work together on a merchandise project...
FACEIT teams up with Gucci to launch Gucci Gaming Academy
High-end luxury brand Gucci has announced a multi-year partnership with esports tournament organiser and platform FACEIT. The agreement will see both FACEIT and Gucci work together to launch the Gucci...
Ravi Shastri headlines new CRED advertisement
CRED's latest ad named 'Play it Different' has Shastri at his hilarious and witty best. The ad starts off with Shastri as a coach, giving his team a pep-talk but this one is with a twist. Paroding Shah Rukh Khan's '70 minute' speech from Chak De! India, Shastri tells his team that they have only 70 minutes left to make the most of the happy hours at the club. Shastri is shown asking his players to keep their focus on the ball, but a twist shows it's a game of beer pong. The next scene shows Shastri at a press conference and when asked whether he would be partying later on, he sarcastically answers with a blunt no before smirking while his team bursts out laughing beside him. Shastri also shows his flirtatious side, where he tells a lady at the bar, 'I used to be a batsman, but for you I can be a keeper.' There is another clip of him roasting a journalist, where when asked what he hates about modern cricket, Shastri quips back 'Talking to journalists.' Shastri is also seen at a pharmacy with a glass with ice, which he places on the pharmacy counter and says '2 cough syrups, on the rocks.'
Rohit Sharma enters the NFT world
Indian men's national cricket team captain Rohit Sharma has announced the launch of his first-ever personal NFT, which is set to be launched on FanCraze, the brand looking to create...
The Hundred inks Robinsons partnership
The Hundred has announced British squash brand Robinsons as its Official Soft Drinks Partner.The multi-year partnership will put The Hundred branding on Robinsons' ready drink no added sugar products for...
McLaren ink VMware partnership
Formula One team McLaren have announced a new multi-year partnership with leading provider of multi-cloud services for apps, VMware. VMware will be joining the team as an Official Partner.VMware will...
Vivo unveiled as Official Sponsor for the FIFA World Cup
Vivo has been announced as an Official Sponsor and the Official Smartphone of the FIFA World Cup Qatar 2022.The partnership will see Vivo leverage the rights to the FIFA World...
Lionel Messi announced as Saudi Arabia tourism ambassador
Argentinian and Paris Saint-Germain star Lionel Messi has been officially announced as a brand ambassador for the Saudi Tourism Authority. The announcement of the partnership saw Messi land in Saudi...
The 10 most expensive NFTs of all time
A lot has changed since the first NFT, Quantum, was minted in 2014. Projects like CryptoKitties, Rare Pepes and CryptoPunk have revolutionised the industry both creatively and financially. The minting...