Chelsea FC extend Principal partnership with BingX

Chelsea Football Club have announced an extension of their partnership with BingX.

The cryptocurrency exchange will thus remain Chelsea’s Official Principal Partner for the 2026/27 season. The partnership extension will see both Chelsea FC and BingX work to “drive innovation at all levels and champion a relentlessly high standard to perform in the moments that matter most”, with the BingX logo remaining on the front of the Chelsea training shirt.

BingX and Chelsea FC have been partners since the 2023/24 season, when the former joined the Blues as their Official Cryptocurrency Exchange Partner.

John Rogers, Head of Partnerships, Chelsea FC, said:

“We are proud to extend our partnership with BingX, and continue the strong work delivered with our Principal Partner and training kit partner already. From day one, they have shared our vision of embracing innovation while putting fans and their community at the heart of everything we do together. This extension reflects the strength of our relationship and our belief in the potential of the digital world to enhance the experiences of our global fanbase.”

Pablo Monti, a BingX spokesperson, added:

“Renewing our partnership with Chelsea FC reflects BingX’s commitment to doubling down on world-class sports partnerships. The strengthened Trained on Greatness platform captures the discipline, preparation and ambition that define elite performance both on and off the pitch. These principles guide both world-class sports and our global trading community, and we look forward to continuing to innovate and deliver meaningful experiences for fans worldwide as we enter this next phase together.”