Aditya ChaudhuriThe South American Football Confederation (CONMEBOL) has announced a streaming partnership with football media platform OneFootball, which will let viewers get access to the sport in Brazil and Latin America.
The new partnership will see a new highlights package for the CONMEBOL Libertadores and CONMEBOL Sudamericana. The new highlights package will have near-live clips three minutes after the live-action, along with full post-match highlights.
The agreement, which lasts till 2026, is aimed at building OneFootball’s fan engagement activities both on and off the pitch.
Juan Emilio Roa, CONMEBOL’s Commercial Director, commented:
“We explore new ways and means to make the emotions and passion of South America available to everyone. CONMEBOL and FC Diez Media developed this unprecedented and innovative Instant Highlights package to follow the market trends of clips and highlights’ consumption on digital platforms.
“OneFootball is the right partner not only to increase the distribution of our content in Brazil and LatAm, but also to reach a new and younger audience through innovation and new technologies.
“We are confident that the unforgettable moments of the CONMEBOL Libertadores and CONMEBOL Sudamericana will more easily reach new audiences across the continent.“
Nikolaus von Doetinchem, Vice President OTT Streaming & Media Rights at OneFootball, added:
“As we continue to build our streaming offer at OneFootball, getting fans even closer to the game they love, we’re looking for innovative new ways to give fans more access and greater flexibility when it comes to watching football.
“This partnership with CONMEBOL is unique, letting fans enjoy South America’s top club competitions for free and in near real-time. Whether on our app, website or CTV, they can follow the action whenever and wherever suits them.
“Fans right across Latin America deserve access to the best football the region has to offer, and that’s exactly what we’re delivering.“
OneFootball also is the exclusive broadcaster of the German Bundesliga in Brazil along with a dozen other international leagues.
