FIFA joins hands with Marriott Bonvoy for World Cup 2026
The Fédération Internationale de Football Association (FIFA), the world football–governing body, has announced a partnership with Marriott Bonvoy.
The travel loyalty programme, part of the US multinational hospitality company Marriott International, will thus serve as the Official Hotel Supporter in North America for the 2026 FIFA World Cup. Marriott Bonvoy will host curated fan activations and offer fans access to the World Cup through “immersive hotel stays, new Marriott Bonvoy Moments, exclusive packages, and one-of-a-kind drops and more.”
Additionally, Marriott Bonvoy will work with Visa, a long-time FIFA partner, to deliver unique fan experiences during the World Cup, which is scheduled to take place between June 11 and July 19, 2026, and is set to be co-hosted by Mexico, Canada, and the US.
Mattias Grafström, FIFA Secretary General, commented:
“We are delighted to welcome Marriott Bonvoy as our Official Hotel Supporter for the FIFA World Cup 2026. Marriott’s extensive collection of hotels across Canada, Mexico and the United States will provide the record numbers of domestic and international fans travelling to enjoy the game-changing tournament with great hotel options throughout June and July, adding to their experience as they get set to support their team in stadium or make new friends at a FIFA Fan Festival.”
Peggy Roe, Chief Customer Officer at Marriott International, said:
“For millions, soccer is a shared language, connecting families, communities, and cultures across generations. In much the same way, travel shapes who we are, with the connections we create staying with us forever. Through Marriott Bonvoy, travelers gain access to experiences that deepen these bonds, turning meaningful moments into lasting memories for our members. The FIFA World Cup 2026 is without question going to be one of those landmark moments for so many people, and as a lifelong travel partner, Marriott Bonvoy will welcome fans throughout this historic tournament with the warmth of our properties and the power of our travel program, showing up as your travel companion every step of the journey.”
