This article contains information about the official partners and sponsors of the 2024 ICC Women’s T20 Cricket World Cup.
Premier Partners
Emirates
The Dubai-based airline has been associated with the ICC events since 2002. From 2007 to 2015, Emirates was the official sponsor of the ICC’s Elite Panel of Umpires and Match Referees.
The ICC and Emirates renewed their contract in 2024 and extended it through 2031, with the eight-year extension covering 28 men’s and women’s events. Emirates also continues to have the exclusive naming rights to the ICC’s Elite Panel of Umpires and Match Referees, while enjoying more presence across digital ICC platforms and creating co-branded fan content.
Aramco
Aramco, a Saudi Arabian oil and chemical company, formed a global collaboration with the ICC in October 2022.
As part of the partnership, Aramco sponsors all significant men’s and women’s ICC events.
Aramco renewed its partnership with the ICC in 2024, extending it for another four years, till 2027. It’s also acting as a Premier Partner of the 2024 ICC Women’s T20 World Cup.
DP World
DP World, a Dubai-based multinational logistics company that specialises in cargo logistics, port terminal operations, maritime services, and free trade zones, signed a multi-year partnership deal with the ICC in 2023, which is set to run till 2027.
During the 2024 ICC Men’s T20 World Cup, DP World transported ten pitches from Florida to New York and also delivered match balls for the entire tournament. It had also pledged to deliver ten kits for every 100 runs scored by a team in the 2023 ICC Men’s Cricket World Cup. In May 2024, DP World claimed to have delivered over 2,500 kits to aspiring cricketers across India, South Africa, and the UAE.
Global Partner
Coca Cola
The global soft beverages giant is the official non-alcoholic partner of the ICC since 2019.
This partnership was extended in 2024 for another eight years and is now set to run through 2031. As part of the deal, Coca Cola covers all ICC events across the three international formats:
- ICC Cricket World Cups
- ICC T20 World Cups
- ICC Champions Trophies
- ICC World Test Championship Finals
Presenting Partner
Disney+ Hotstar
Disney+ Hotstar, an Indian streaming platform, is acting as the presenting sponsor of the 2024 ICC Women’s T20 World Cup.
As part of the agreement, live telecast of all matches of the tournament is to be made available in multiple languages on the platform.
Official Supporters
Royal Stag
The ICC signed a multi-year sponsorship renewal agreement with Indian whiskey brand Royal Stag ahead of the 2024 ICC Men’s T20 World Cup.
Royal Stag is to remain an ICC Official Supporter till 2027.
FanCraze
The ICC signed a multi-year agreement with FanCraze, an online platform for selling licensed digital cricket collectibles, in 2022.
As part of the deal, the two have launched a Web3 fantasy game called “Crictos Super Team”. Other initiatives of the partnership have so far included “ICC Quiz Night” and “ICC Stadium Tours”.
Near
The ICC signed a partnership agreement with Near, a chain abstraction stack that helps in creating applications, in September 2023. Near thus acts as the ICC’s official blockchain partner, with the deal set to run till the end of 2025.
Also read: ICC Men’s T20 Cricket World Cup 2024 Sponsors
Social Responsibility Partner
Cricket For Good
Cricket For Good is a worldwide community outreach effort started by the ICC with the purpose of harnessing cricket’s great influence and power to better the lives of children and families all over the world.
Cricket For Good and the United Nations International Children’s Emergency Fund (UNICEF) announced a five-year CSR relationship agreement in October 2015. Through this collaboration, the ICC aims to utilise its platform to advocate for children in India and other countries, where cricket is popular.
During ICC events, Cricket For Good collaborates with a local community organisation as well as the ICC’s commercial partners to support activities that benefit children.
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