This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the men’s and/or women‘s teams of Ipswich Town Football Club (ITFC) as their sponsors and partners for the 2024/25 season.
Also read: Premier League 2024/25 Sponsors
Principal Partners
EdSheeran.com
Global pop music icon Ed Sheeran signed a partnership agreement with the club in May 2021 to become their front-of-jersey sponsor from the 2021/22 season; Sheeran’s a lifelong Town fan.
As part of the deal, Sheeran was named in the club’s official squad as their #17 two season ago, hence after Kieran McKenna’s side pulled off a record-breaking season in England’s third tier in 2022/23, Sheeran also received his League One Promotion medal.
Halo Service Solutions
Halo Service Solutions, a Stowmarket-based service management specialist, became a Principal Partner of ITFC in January 2024, with the Halo logo appearing on the left sleeve of the Town men’s first team’s home, away, third, and goalkeeper shirts.
This multi-year partnership deal is set to run until the end of the 2026/27 season.
Elite Partners
MSC
In August 2022, Mediterranean Shipping Company (MSC), the world’s largest container shipping company by both fleet size and cargo capacity, became Ipswich Town’s training and bench wear sponsor.
In May 2024, MSC announced that it had signed a three-year extension deal with the club until the end of the 2026/27 season.
As per the current deal, MSC is to continue sponsoring the ITFC men’s team’s training and bench wear as well as support the ITFC Girls’ Academy Elite Training Centre.
Umbro
Umbro, an English sports equipment manufacturer, announced the signing of a multi-year partnership deal with Ipswich Town FC in June 2022.
As part of the four-year deal, Umbro acts as the club’s main kit supplier, also covering their women’s team.
Umbro provided kits for the Tractor Boys previously from 1989 to 1995, a period during which the club secured promotion to the inaugural Premier League.
Fleximize
In September 2023, Ipswich-based alternate finance provider Fleximize was roped in as the club’s official digital partner.
As part of the multi-year deal, Fleximize act as the headline sponsor of TownTV and the official Ipswich Town Podcast, while also enjoying website and pitch-side advertising.
University of Suffolk
In February 2024, Ipswich Town FC roped in of the University of Suffolk as a Primary Partner.
The partnership is for an initial three-and-a-half year period, during which time the relationship between the two is aimed at offering students studying in Suffolk unique opportunities to undertake placements at Portman Road, the club’s home ground, in order to gain experience in professional football and expand their skillset.
Birketts
In November 2023, British law firm Birketts signed a partnership agreement with the club.
As per the deal, Birketts acts as the sponsor of the club’s Portman Road Boardroom. Through this deal, the branding of the law firm can be seen on the boardroom door at Portman Road. Its logo also features on the front and back of the official matchday sheets for ITFC men’s team games.
In June 2024, the British law firm signed a three-year extension deal, which made it one of the elite partners of the club until the end of the 2026/27 season.
Nustone
ITFC announced a three-year partnership with landscape gardening firm Nustone in August 2024, roping it in as an Elite Partner.
Club Partners
Greene King
Greene King, a British brewer and pub company with more than 220 years’ worth of brewing heritage in Suffolk, was ITFC’s shirt sponsor for six years between 1995 and 2001. It continued its relationship with the club by having its name on the South Stand at Portman Road from 2001 until the summer of 2009.
The association between the two was rekindled in 2014 with a five-year agreement that saw a revamping of the bars at Portman Road, with the corner bars in the Sir Bobby Stand renamed the 78 Bar and the 81 Bar.
In August 2019, Ipswich Town FC signed a new five-year contract with Greene King, which entailed Greene King IPA and East Coast IPA continue to be poured at bars around Portman Road until at least the end of the 2023/24 season.
8xBet
Headquartered in Curaçao, 8Xbet is an online gambling company that offers a platform for sportsbook, casino, lottery, poker, slot machines, racing bets, and other betting products.
Ahead of the 2024/25 Premier League season, ITFC roped in the online betting platform as an official club partner for the season.
S&P
S&P is a world leader ventilation and air movement products and systems. In August 2024, it announced a three-year partnership with Ipswich Town FC.
The agreement made S&P UK an official club partner and associate sponsor of the ITFC Business Network as well as a Gold Friend of the ITFC Foundation.
Edison House Group
Founded in 1988, Edison House Group is a local electrical contracting service that delivers a diverse range of quality products and services to customers all over the UK.
In October 2024, Ipswich Town FC announced the Ipswich-based business as an official club partner for the 2024/25 Premier League season.
Tismo Geneve (TisMO)
Tismo Geneve is a watch brand based out of London, the UK. In September 2024, Ipswich Town FC signed a partnership agreement with it.
The deal sees TisMO act as an ITFC club partner and entails enhanced brand visibility, unique collaborations, and unique opportunities for fans and supporters.
Regional Partners
First Bus
In May 2024, Ipswich Town FC announced signing a multi-year partnership agreement with First Bus, roping the UK-based transportation company as an official partner through the end of the 2026/27 season.
This association is aimed at providing transportation to the ITFC fans and offering complimentary park-and-ride services to and from selected home matches from Martlesham and Copdock.
Jacobsen
Jacobsen Group, an American manufacturer of lawnmowers and garden tractors, has been a premier partner of the Ipswich Town Community Trust, the club’s official charity arm, since 2020.
CSCM
In August 2022, ITFC signed a two-year sponsorship agreement with CSCM, roping it in as their Official IT and Cloud Partner.
The deal includes on-site matchday support as well as for other major club events, day-to-day IT support calls, and troubleshooting as well as proactive monitoring services.
CNet Training
CNet Training, a Bury St Edmunds-based company, first became an ITFC sponsor in 2020.
In June 2022, the two parties signed a new three-year extension deal focusing on the latter’s U23s team.
As per the deal, CNet Training has its logo front and centre of the team’s home and away matchday shirts until the end of the 2024/25 season.
Mezz Floors
Mezz Floors is a Suffolk-based mezzanine floor design, manufacture, and installation specialist that in September 2024 was announced as a Regional Partner of the club for the 2024/25 season.
Treadfirst
Treadfirst is an automotive service provider with MOT Tests & Car Servicing at branches throughout Suffolk. In October 2024, Ipswich Town FC and Treadfirst signed a Regional Partnership agreement for the 2024/25 season.
Treadfirst also supports the club’s agricultural community by providing a 24-hour tyre breakdown service on the farm, field, and roadside, with branches in Sudbury, Bury St Edmunds, Saffron Walden, Stowmarket, Haverhill, and Diss.
Hawk Express Cab
As the largest private hire cab company in Ipswich, Hawk Express and ITFC have had a long association spanning many years. Hawk Express Cab last renewed its partnership with the club in October 2024.
T&L Leasing
T&L Leasing is a provider of asset finance solutions for businesses operating commercial vehicle fleets. It has been serving as one of the Regional Partners of the club since 2021.
Tru7 Group
Tru7 Group is a diversified supplier to the construction and demolition industries. It signed a one-year Regional Partnership agreement with the club ahead of the 2024/25 season.
WTW Co
The Nasdaq-listed company, with a long-established office in Ipswich, provides data-driven, insight-led solutions in the areas of people, risk, and capital. In September 2024, it was roped in by the club as a Regional Partner
Seven
Seven, based close to Portman Road, has a diverse portfolio including logistics, commercial fleet solutions, temperature-controlled storage units, used vehicle sales, driver training, serviced apartments, commercial units, and building maintenance. In October 2024, the club announced the expansion of their long-standing partnership with Seven Group.
The two parties have had a partnership spanning more than 20 years.
NordVPN
In December 2023, the club announced Lithuanian virtual private network (VPN) services provider NordVPN as their official VPN partner.
Apart from branding rights, the partnership entails educating the ITFC supporters on the potential risks of unsecured networks and the importance of encrypting internet connections to ensure privacy and safety.
Aspall
Based in Suffolk, Aspall Cyder Limited is a two-hundred-year-old manufacturer of cider and other apple-derived products.
Leave a Reply