Jamshedpur FC renews Tata Gluco+ partnership
Jamshedpur Football Club have announced a multi-year renewal of their partnership with Tata Gluco+.
The Tata Consumer Products-owned hydration beverage brand will thus remain the Official Recharge Partner of the Indian Super League (ISL) club for two more seasons.
Tata Gluco+ and Jamshedpur FC will work on various fan experiences and provide refreshments to both players and fans throughout the season.
Tata Gluco+ has been a partner of Jamshedpur FC since the 2023/24 ISL season.
Mukul Choudhari, CEO, Jamshedpur FC, commented:
“We are pleased to forge this alliance and provide the best experiences to our fans. This collaboration represents a new era of energy and refreshment for both our players and fans, driven by the tradition, and shared values of Tata. We welcome Tata Gluco+ to be part of our Jamshedpur FC family.”
Partha Biswas, President RTD division, Tata Consumer Products, said:
“We are delighted to continue our partnership with Jamshedpur FC as the Official Recharge Partner for the third consecutive year. Football inspires immense passion, especially among young consumers, and this collaboration provides a powerful platform to connect with them while helping them recharge and drive greater impact, completely in-sync with the brand purpose of ‘Piyo Goodness Karo Greatness’.”