Football News Football Sponsorships News

Tottenham Hotspur FC team up with Kraken

Aditya Chaudhuri Aditya Chaudhuri

Tottenham Hotspur Football Club (THFC), commonly referred to as Spurs, have announced a global partnership agreement with crypto platform Kraken, roping it in as their first-ever Official Crypto and Web3 Partner.

Kraken also takes up the role of Official Sleeve Partner for the Spurs men’s and women’s teams. 

As per the deal, Kraken will work towards improving awareness about crypto and how the technology can be used to strengthen connections in the sport. It will also work on various fan engagement activities, including exclusive content, fan pop-ups, and behind-the-scenes access to both Kraken and Spurs events.

Speaking about the Kraken deal, Ryan Norys, Chief Revenue Officer, Tottenham Hotspur FC, commented:

As a Club that aims to drive innovation in everything we do, we are delighted to partner with yet another forward-thinking brand in Kraken – a true leader in its field, recognised throughout the web3 industry for its emphasis on education around the crypto ecosystem. We look forward to bringing our fans a range of exciting events and experiences throughout the course of the partnership.

Mayur Gupta, Kraken’s Chief Marketing Officer, said:

Spurs supporters and the crypto community both have an undeterred and relentless passion for what they believe in. Kraken has a vision that crypto, like football, should be accessible to everyone. We’re therefore thrilled to partner with Tottenham Hotspur to bring this inclusive financial technology to a larger audience of football fans.

Spurs teams up with Kraken
Share this article
Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Follow the author’s social media

Leave a Reply

The value is incorrect

The value is incorrect

The value is incorrect

Something went wrong. Please, try again later

Your comment has been sent!

Latest from

Sevilla FC Sponsors 2024-25 

Sevilla FC Sponsors 2024-25 

This article contains information regarding the organisations enjoying a strong branding presence across LaLiga club Sevilla FC’s physical and digital assets as their sponsors and partners for the 2024-25 season....

Ipswich Town St Joseph's College

Ipswich Town and St Joseph's College team up

St Joseph's College partners with Ipswich Town Women's team English football team Ipswich Town has welcomed St Joseph's College as Ipswich Town Women's Team Official Partner.The partnership aims to enhance...