International travel and lifestyle brand, TUMI has signed Professional golfers Nelly Korda and Ludvig Åberg as their brand ambassadors.
As part of the deal, TUMI will serve as the luggage partner for these two professional golfers. American Nelly Korda and Ludvig Åberg will exclusively carry TUMI luggage and backpacks on tour as well as off course.
In addition to this, TUMI has also been selected to design all-new, custom 19 Degree Aluminum trophy cases for the popular Tour Championship on the PGA TOUR – The Solheim Cup, and the CME Group Tour Championship tournaments.
Speaking on the collaboration, Nelly Korda said:
“I’m so excited to partner with TUMI as a global ambassador, representing the brand on tour and off course. There’s a lot of synergy between TUMI as a brand and how I approach my game – we share the same drive for perfection. It’s a partnership that truly feels like the perfect fit.”
Speaking on the brand endorsement, Ludvig Åberg said:
“I’ve been a fan of TUMI for a long time, so it’s a surreal feeling to be tapped as one of their newest global ambassadors. It’s a full-circle moment to work with a brand I so greatly respect, and to have their support as I compete at this high level.”
Speaking on the design opportunity, TUMI’s Creative Director, Victor Sanz commented:
“Being chosen to design the trophy cases for these iconic LPGA Tour and PGA TOUR tournaments is an incredible honor for TUMI, especially as we continue to support the organizations and the players within them.”
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