Aditya ChaudhuriEnglish football club Wolverhampton Wanderers have announced a new multi-year partnership with LeoVegas Group. The deal will see LeoVegas Group’s sports betting brand BetMGM UK serve as Wolves’ Official European Betting Partner for the upcoming two seasons.
The deal sees the BetMGM branding be present at Molineux’s double row pitch-side LED advertising system, static branding sites and media interview backdrops, as well as around Compton Park for the next two years.
Russell Jones, Wolves’ general manager for marketing and commercial growth, commented,
“We’re delighted to announce this partnership with BetMGM UK and thank them for their support as we head into the 2024/25 Premier League season. Their support is invaluable to the club as we look to expand our portfolio of commercial partners and we look forward to working with the BetMGM team over the next two seasons.”
Sam Behar, UK director BetMGM, added,
“It’s been almost a year since we started collaborating with the Wolves, and we are very excited to continue this successful, awareness-boosting partnership for the next two years. Wolves are one of the most established clubs in the Premier League, and we can’t wait to see them in the first game of the season against Arsenal in August.”
