Manchester City FC extend PUMA partnership
Manchester City Football Club have announced a partnership extension agreement with PUMA, building on their long-standing deal from 2019.
The German sportswear and sports equipment giant will thus continue to make products to appeal to the Man City fan base. The extension will see the two work towards expanding the City Store network globally, which will include a flagship store that will be part of the development of the Etihad Campus.
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Ferran Soriano, Chief Executive Officer of City Football Group, commented:
“We joined forces with PUMA with the ambition to challenge ourselves and go beyond the expectations. We have achieved this and more over the last six seasons. PUMA have seamlessly integrated into our organisation, and we’ve enjoyed many historic moments together, engaging fans globally. Today’s renewal and extension solidifies our relationship and projects it to an even brighter future.”
Arthur Hoeld, PUMA Chief Executive Officer, added:
“PUMA’s partnership with Manchester City has been a great success both on and off the pitch. Trophies, a perfect stage for our performance products and commercial success were exceptional.“