Marylebone Cricket Club (MCC) have announced a partnership agreement with SignVideo by Sorenson, which is a provider of on-demand video interpreting and community interpreting to the Deaf British Sign Language (BSL) community in the UK.
As per the agreement, SignVideo by Sorenson will be providing sign language interpretation support to MCC, who will in turn provide deaf people various options to contact them.
MCC staff will be communicating on the spot with deaf people through an on-demand video BSL interpreter via a mobile device.
Stuart Dunlop, Sustainability and Accessibility Manager, MCC, commented:
“Partnering with SignVideo is a very important step for MCC, as we continue to look into ways of ensuring that Lord’s is a Ground for all. We are very pleased to become the first cricket venue to partner with SignVideo, whose service will make it easier for members of the BSL community to communicate with the Club’s staff. We hope this partnership will open up the experience of Lord’s to those who previously may not have considered visiting.“
Jorge Rodriguez, CEO of Sorenson, Parent Company of SignVideo, added:
“We are ecstatic to partner with Marylebone Cricket Club in creating social impact by removing language barriers for Deaf cricket fans in the UK. Our partnership provides communication access that is intended to enrich the experience for users of BSL. This means Deaf and hearing fan journeys will be very similar – an exciting breakthrough in creating equivalent participation.“
Leave a Reply