Football News Football Sponsorships News

Manchester City FC and Betway join forces

Aditya Chaudhuri Aditya Chaudhuri

Manchester City Football Club (MCFC) have announced a multi-year partnership agreement with online betting and gaming company Betway, roping it in as their Official Betting Partner.

As per the agreement, Betway and Manchester City will work on various activations and exclusive content projects, with the former receiving branding presence across City’s digital assets and at the Etihad Stadium, home of the City senior men’s team.

Betway will also work with Man City players, coaches, management, and staff to raise awareness about responsible gaming and betting integrity. 

Ferran Soriano, CEO of City Football Group, commented:

We are pleased to announce Betway as our Official Global Betting Partner today. As a globally recognised brand, Betway has a strong pedigree and history of working with high-profile brands within the sports space and we’re excited to work together throughout the partnership.” 

Neal Menashe, Super Group CEO, added:

We are absolutely delighted to become Manchester City’s Official Global Betting Partner. This agreement cements our place in the top tier of Premier League partners, ensuring that out Betway brand reaches fans in all corners of the globe.

Manchester City and Betway join forces
Share this article
Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Follow the author’s social media

Leave a Reply

The value is incorrect

The value is incorrect

The value is incorrect

Something went wrong. Please, try again later

Your comment has been sent!

Latest from

UEFA Champions League 2024/25 Gameweek 4 Review Part-1

UEFA Champions League 2024/25 Gameweek 4 Review Part-1

Day 1 of UEFA Champions League Gameweek 4 had plenty in store for us. In the early kick-offs, Dinamo Zagreb thrashed Slovan Bratislava 4-1 away from home while PSV Eindhoven...

Borussia Dortmund Sponsors 2024-25

Borussia Dortmund Sponsors 2024-25

This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the men’s and/or women‘s teams of Borussia Dortmund (BVB) as their...