Italian club first Socios.com partner to launch NFTs.
Serie A club AC Milan have become the first of Chiliz’s partners to have launched their own NFT on the fan engagement platform Socios.com.
These NFTs will be tradable on an Ethereum-based NFT marketplace, with the fans needing to not only have 10 $ACM Fan Tokens in their Socios.com wallet, but also needing to have correctly predicted the outcome of Milan’s recent victory of AS Roma in order to be eligible to acquire these 100 limited-edition NFTs.
Alexandre Dreyfus, CEO of Chiliz and Socios.com, said:
“NFTs, from the biggest sporting organisations in the world, are now an official component of our offering for Fan Token holders. The AC Milan launch will be the first of many similar launches to be held with our 100+ strong roster of partners.
“In addition to bringing a collectible, tradable dimension to our offering for Fan Token holders, our NFTs will have utility, acting as loyalty tools. For instance, we envisage that holders of a certain number of club NFTs will be able to use them to unlock ‘money can’t buy experiences’ and other digital rewards and incentives.
“Fan Token holders can now look forward to a new way of being rewarded for their passion, loyalty and commitment with these super cool, limited edition digital collectibles on Socios.com.”