G-SHOCK India has announced a partnership agreement with Indian professional cricketer Shubman Gill, making him one of its brand ambassadors.
The collaboration with Shubman Gill will help G-SHOCK connect more with the Gen Z & Millennial audience in India.
This partnership kicked off Shubman Gill wearing two G-SHOCK all-black models: GA-2100-1A1DR and DW-5600BB-1DR.
Also Read – Shubman Gill’s Brand Endorsements and Sponsors
Speaking on the collaboration, Hideki Imai, Managing Director, Casio India, said:
“We’re thrilled to have Shubman Gill on board with the global G-SHOCK family. His impressive demeanour and steadfast dedication reflect G-SHOCK’s values perfectly, making him the perfect embodiment of our ‘spirit of toughness.’ Our goal is to empower the youth, show them how to face challenges, and instil in them an unyielding determination to never give up.“
Talking about the association, Shubman Gill said:
“It is an honour to be associated with G-SHOCK, a brand that has set the benchmark for durability and innovation in the world of timekeeping. For a cricketer, time is of utmost value. A well-timed shot can win the game for the team. The focus and resilience that I strive to maintain while at play, resonate with the vision of G-SHOCK, as they cater to the dynamic style range of an ever-flourishing youth consumer base. I hope that this exciting inning with G-SHOCK turns into an unbeatable knock of innovation and excellence, with consumers at the winning end.“
Leave a Reply