The English Football Association (FA) has announced a four-year partnership extension agreement with UAE flag carrier Emirates for the FA Cup.
Emirates will thus continue to be the Title Sponsor of the tournament until 2028. The four-year extension will kick off from the upcoming 2024/25 season of the Cup and see Emirates increase its commitment to it by working on various fan experiences, including the international (Emirates) FA Cup Trophy Tour.
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Mark Bullingham, FA Chief Executive, commented:
“Emirates has been a valued partner of the FA Cup for almost a decade, and we are delighted to be extending our relationship once again. Our partnership has gone from strength to strength over the years and their commitment to the world’s most iconic domestic cup competition during that time has greatly benefitted the English game. Their global reach continues to help us share the magic of the cup and its unique stories with fans around the world, and their ongoing investment into the Emirates FA Cup helps us to provide vital funding across all levels of English football.“
Sir Tim Clark, President, Emirates Airline, added:
“Over the years, the Emirates FA Cup has provided so many unforgettable sporting moments and brought communities together through the power of football. We remain incredibly proud of our long-standing partnership with The FA, and with this prestigious and historic tournament that is loved by football fans worldwide. This is a commitment that underscores our dedication to supporting football at all levels, and we look forward to connecting even more fans from around the globe to their favourite teams, so that they too can experience the magic of the Emirates FA Cup.”
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