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Facebook's Diwali Ad Film Simplicity at its Best

Staff Staff

This Diwali season, Facebook has created a powerful ad film with the support of Taproot Dentsu and Chrome Pictures that is gathering love from all across the country. The eight-minute long shot beautifully depicts what happens when someone takes a leap of faith and risks everything to help complete strangers.

Famous ad filmmaker Amit Sharma has directed the ad film. The music by Sidhant Mago and Mayank Mehra and the voices of Madhubanti Bagchi and Harshal Vyas further uplift the vibe of the film. The role of ‘Pooja’ has been played by the upcoming actress, Anshul Chauhan.

Watch it now

Credits
Client: Facebook app
Agency: Taproot Dentsu
Production House: Chrome Pictures
Director: Amit Sharma
Producer: Napolean Daniel Amanna
Director of Photography: Tushar Kanti Ray
Production Designer: Vinay Narkar & Niyoti Upadhye
Costume Designer: Dia Sughand
Makeup & Hair: Shalini Sharma
Music Director: Sidhant Mago & Mayank Mehra(Mikelal)
Lyrics: Sidhant Mago
Editor: Shahnawaz Mosani
Creative Partner: Akshat Ghildial
Line Producer: Sandeep Gupta
Client & Brand: Facebook app
Marketing Director, Facebook India: Avinash Pant
Consumer & Brand Marketing Head, Facebook App: Vyom Prashant
Country Marketing Manager, Facebook App: Sheeladitya Mohanty, Priya Jaggi & Richa Batra

Agency
Co-Founder, Taproot Dentsu and Creative Chairperson, Dentsu Aegis Network India: Agnello Dias
Co-founder and Chief Creative Officer: Santosh Padhi
Chief Executive Officer: Umesh Shrikhande
Executive Creative Director: Pallavi Chakravarti
General Manager: Ayesha Ghosh
Head of Strategic Planning: Shashank Lanjekar
Senior Creative Director: Neeraj Kanitkar
Associate Vice President: Radhika Sabherwal
Account Supervisor: Ana Iman
Account Director: Hemant Joshi
Main Cast: Anshul Chauhan & Manmeet Singh

Other Cast
Deepak Saini (Cycle Worker)
Harjeet Singh (Ustaadji)
Rohit Sharma (Shop Worker)
Sumit Kumar (Tailor)
Manoj Kumar (Shop Worker)
Greesh Bhatt (Shop Worker)
Daljit Bhatt (Shop Worker)
Renu Sharma (Paneer Aunty)
Preet Paul (Pooja Mother)
Amrit Pal Billa (Tabela Uncle)
Raja Dhindsa (Pooja Dad Photo)
Khushwant Kaur (Old Aunty)
Pankaj Anejaa (Neighbour Husband)
Gagandeep Kaur (Neighbour Wife)
Diya Saggu (Neighbour Girl)
Daya Kaur (Neighbour Girl)
Casting Director: Anti-Casting Vaibhav Vishant
Chief AD: Deepak Magoo
DA: Roopali Singhal
AD Team: Angadveer Surendranath, Akshita Bhatkar
Casting AD: Pratik Shah
Location AD: Rahul Vohra
Associate Producer: Aadil Malkani
Art Director Delhi: Rahil Khan
Make-up & Hair Team: Manoj Kharat, Rita Shaikh, Mohd Talib
Art Team: Priyanka Sarmalkar, Ramesh Pal, Jahanvi Yadav, Mohd Rashid Khan,
Asst Costume Stylist: Aakriti Sigdel
Dresser: Sudhakar & Team
Line Production Amritsar: Bahl Productions
Line Producer: Vishal Bahl
Bahl Productions Team: Ajay Salhotra, Vikas Gautam, Vinay Kumar
Post Producer: Dutta Yewale
DI: Navin Nube Studio
CG: Shubham Shetty (Sally’s Studio)
Online: Ajinkya Jadhav
Singers: Madhubanti Bagchi & Harshal Vyas
Sound Engineers: Devang Rachh (Tonework) & Rishabh Bose
Instruments: Chintoo Singh Wasir
Post Assistant: Sanjay Malvankar
Accountant: Rajesh Tanvani
Marketing & PR: Ashish Gole
Production Boys: Hari Shankar Gupta

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