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Formula One renews Pirelli deal

Formula One renews Pirelli deal

October 13, 2023

Formula One has announced a partnership extension with Italian tyremaker Pirelli, which will thus continue on as the Global Tyre Partner of the series until 2027, with the option to extend the partnership for an additional year. 

The partnership will see Pirelli continue to provide tyres to Formula 2 and Formula 3 alongside Formula 1.

Pirelli will also contribute towards Formula One’s sustainability goals.

Also read: Formula One (F1) Sponsors 2023

Stefano Domenicali, President and CEO of Formula One, said:

Since returning to the sport in 2011 Pirelli has been an invaluable partner, supporting Formula 1 through new generations of technology and technical regulations and delivering tyres to enable fantastic racing for our fans. The company’s commitment to quality, innovation and their deep knowledge of our sport will be vital in the coming years as we approach our new regulations in 2026 and the work Pirelli is focused on relating to sustainability, proven by the FSC certification, will ensure we continue to work together towards our shared Net Zero 2030 goal.

I would also like to commend Bridgestone for their impressive proposal and engagement throughout the process. They have a proud legacy in our sport and I would like to thank them for their highly professional and passionate engagement with us.

Mohammed Ben Sulayem, President of the FIA, added:

Pirelli has been operating at the top level of motor sport for many years and I am sure that they will continue to deliver innovation and excellence on the world stage. Formula 1 is a unique challenge for the tyre supplier, and Pirelli has demonstrated great commitment to producing tyres that meet the extreme demands of these incredible cars. I would like to thank Pirelli for its ongoing support of motor sport not only in Formula 1, but in many other championships and categories at every level. Work will continue in the coming years to take further strides both in terms of performance and sustainability, and Pirelli have made strong commitments to both of these targets.

Marco Tronchetti Provera, Pirelli Executive Vice President and CEO, added:

We’re delighted to extend our presence in Formula 1 and its other related championships. Pirelli was there when Formula 1 was born in 1950, and with this latest renewal, the firm will now be a protagonist throughout nearly two decades of the modern Formula 1 era. Thanks to the impetus from Liberty Media and the support of the FIA, the sport is enjoying an extraordinary period of growth both in terms of audience and global expansion, increasing its following among younger generations as well. Innovation and technology are locked into Pirelli’s DNA, and Formula 1 constitutes the ultimate open air laboratory to not only try out and test new technical solutions, but also to accelerate fresh research, development, and production processes in making tyres.

I would also like to thank everyone at Pirelli for their passionate commitment and the quality of their work over the years, which will continue as we extend this partnership together. Our commitment to sustainability is equally strong, as proved by the FSC certification that will be introduced to our F1 tyres from next year. Being at the forefront of motorsport’s pinnacle until at least 2027 adds another important value dimension to our company.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

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