Multi-year partnership announced
English cricket club Lancashire Cricket has announced a multi-year partnership with premium sportswear brand Castore with the latter set to join the club as their Official Kit Supplier from the 2025 season onwards. The deal will also see Castore serve as the Exclusive Retail Partner of the club and will provide the club with playing kits.
Castore will provide the club’s men’s and women’s team with kits for the Vitality Blast and Metro Bank One-Day Cup, Men’s Rothesay County Championship and training kit for both squads.
Daniel Gidney, Chief Executive, Lancashire, said,
“We are thrilled to welcome Castore into our family of partners as they become our official kit supplier ahead of the new season. Castore is a local brand who have built up an impressive portfolio, working to provide playing kits across several top-class professional sports clubs around the world. We are looking forward to unveiling our bespoke Men’s and Women’s Castore playing kits to Members’ and supporters ahead of the season starting in April.”
Tom Beahon, co-founder, Castore, added,
“We’re really excited to partner with Lancashire, a club that is close to our hearts – especially my brother and co-founder Phil, being his former club. It is also close to our business in Manchester and we both have strong ambitions to continue to promote cricketing excellence at the elite level and through grassroots participation. It’s a pleasure to work with Lancashire and develop our relationship with another key part of the cricketing community. We think it’s a brilliant time to be bolstering our presence in cricket, as summer approaches and the UK plays host to some incredible international fixtures before the Men’s Ashes Tour later this year.”
Leave a Reply