This article contains information regarding the organisations enjoying a strong branding presence across the Lanka Premier League’s (LPL) physical and digital assets as sponsors and partners for its 2023 edition.
Title Sponsor
SkyFair.News
As part of the deal, the league has been renamed as “the SkyFair.News Lanka Premier League”. The deal also includes naming rights, logo visibility on the centre of the playing jerseys, and exclusive player interviews that will be given to Skyfair.News throughout LPL 2023.
Powered By Sponsor
SATsports News
On August 5, 2023, the Lanka Premier League announced the addition of SATsports News as the “Powered By” sponsor for its fourth edition.
As per the statement, SATsports News is to provide in-depth news analyses of the LPL Season 4 games, including news, commentary, statistics and real-time updates. SATsports News, in turn, aims to use this association to further connect with the LPL audience and increase its brand awareness.
Broadcasting Partner
Star Sports
One of India’s leading sports broadcast networks, Star Sports was announced as the official broadcasting partner of the LPL on July 10, 2023.
Under the terms of the deal, Star Sports is to telecast the league live and exclusively in India, Sri Lanka, Pakistan, Bangladesh, Bhutan, Nepal, the Maldives as well as the Middle East and North Africa (MENA) region, including the UAE.
Official Digital Media Partner
FanCode
In July 2023, Indian sports-oriented live-streaming platform FanCode acquired the digital rights to the fourth season of the LPL in India.
Official Partner
Sling Mobility
The LPL announced the signing of a sponsorship deal with Sri Lanka’s fastest-growing EV two-wheeler brand Sling Mobility in July 2023, making it an official partner of its 2023 season.
Associate Sponsor
1XBat Sporting Lines
1XBat Sporting Lines, an online sports news portal, announced the signing a sponsorship deal with the LPL in July 2023.
As part of the deal, 1XBat serves as the associate sponsor to LPL 2023.
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