Louis Vuitton joins as Title Partner for Australian race Formula One has announced a new partnership with global luxury fashion brand Louis Vuitton, who will take up the role of...
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Red Bull Racing teams up with Maui Jim
Maui Jim joins as Official Eyewear Partner Austrian Formula One team Red Bull Racing have announced a new multi-year partnership with Kering Eyewear's sunglasses brand, Maui Jim. The multi-year deal...
Aston Martin Aramco F1 Team get new Team Principal in Andy Cowell
Aston Martin Aramco F1 Team have announced that Andy Cowell will be taking over the position of Team Principal while also serving as the CEO.
Formula One joins forces with Gordon Ramsay
Formula One has announced a partnership with Michelin-star celebrity chef Gordon Ramsay for unique culinary experiences.
VCARB team up with Dynatrace
Visa Cash App RB Formula One Team (VCARB) have announced a partnership with software technology firm Dynatrace.
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Oracle Red Bull Racing renew partnership with Philips Professional Displays
Oracle Red Bull Racing and Philips Professional Displays have announced signing a multi-year partnership renewal agreement.
Franco Colapinto joins BWT Alpine Formula One Team
The BWT Alpine Formula One Team have announced the signing of Franco Colapinto on a multi-year deal from Williams Racing.
BWT Alpine Formula One Team partner with BENETEAU
The BWT Alpine Formula One Team have announced a long-term partnership with BENETEAU, France's oldest and largest boat manufacturer.
Aston Martin Aramco F1 Team to continue with Felipe Drugovich
Aston Martin Aramco F1 Team have announced that Felipe Drugovich will remain their Test and Reserve Driver in the 2025 season.
Scuderia Ferrari sign UniCredit deal
Scuderia Ferrari of Formula One have roped in pan-European bank UniCredit as a Premium Partner on a multi-year deal.