West Ham United Football Club (WHUFC) have announced a partnership agreement with Intuit QuickBooks, a global provider of financial accounting software for businesses and accounting professionals. Intuit QuickBooks thus becomes the club’s Official Accounting Software Partner.
The deal will see Intuit QuickBooks gain matchday, social, and digital rights, while also working with the club to provide opportunities to their fans to “connect and explore beneficial commercial opportunities together.”
Intuit QuickBooks and West Ham will also collaborate towards helping the goals of the business owners within the West Ham community.
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Nathan Thompson, Chief Commercial Officer at West Ham United FC, commented:
“We are delighted to partner with Intuit QuickBooks, a brand globally renowned for working with businesses of all sizes. East London has always had a proud business heritage – from the local market traders who are pillars of their communities to now also being home to the modern global financial district of Canary Wharf. We are delighted that Intuit QuickBooks recognise the significant opportunity this partnership provides them and we are excited to create new pathways to sustained success for our fans and their businesses.
“Our Club thrives on the challenge of continuous improvement both on and off the pitch which aligns with Intuit QuickBooks’ ambition to support the growth challenges of their customers. This partnership promises to leave a profound positive impact for our fanbase over the coming years.“
Michael Benjamin, Marketing Director at Intuit QuickBooks, added:
“It’s an incredible honour to come together with such a huge, historic Club where tradition, passion and community are at its foundation.West Ham United and Intuit QuickBooks have a shared vision of championing dreams. For QuickBooks, this is reflected in our goal to hero business owners to do things differently and create something unique, which can power prosperity around the world and a better future for all.
“West Ham United very much embodies these principles. From its iconic Vice-Chair, Baroness Karren Brady, who is herself a champion to business leaders, to becoming one of the fastest growing football brands that defied the odds to win the UEFA Europa Conference League. We look ahead with excitement to how this partnership will inspire our respective fans and customers.“
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