Aditya Chaudhuri - News Site Editor Page 132
76ers extends Alsco Uniforms deal
NBA team Philadelphia 76ers have announced a partnership extension with laundry services provider Alsco Uniforms, who will continue on as the Official Sponsor of the Floor Crew for a second...
General Motors registers as power-unit supplier for F1 2028 season
American car giants General Motors have officially registered as a Formula One power-unit supplier starting from the F1 2028 season. GM stated that they plan to supply Andretti Cadillac as...
AlphaTauri signs new deal with NEFT Vodka
Italian Formula One team AlphaTauri has roped in Austrian vodka brand NEFT Vodka as the team's Official Team Partner. The long-term partnership will have the NEFT logo present on halo,...
FIFA+ inks new partnership with Serie C
FIFA's digital streaming platform, FIFA+ has obtained the non-exclusive distribution rights of Italian tier-3 football league Serie C. The deal will see FIFA+ live-stream the Serie C games and also...
Beckham signs new partnership Nespresso
Former England men's team football captain David Beckham has been announced as the new partner of Nespresso, coffee machine and coffee accessories brand. Beckham will be the face of the...
Athletes owning esports organisations
Over the last few years, the esports industry has grown exponentially in terms of revenue and viewership. What sets esports apart is its inclusivity. People from all ages and demographics...
Daniil Medvedev joins M80
World No. 3 tennis player Daniil Medvedev has joined esports organisation M80 as a co-owner. Medvedev, an avid gamer, will be "advising the organisation on esports endeavours (partnerships, growing the fan...
Kipsta takes up major role in partnership with UEFA
Decathlon's football brand Kipsta has signed a three-year licensing deal with the Union of European Football Associations (UEFA), Europe's football-governing body, coming on board as the Official Match Ball Supplier...
Felipe Drugovich to continue with Aston Martin for 2024 Formula One season
Aston Martin Aramco Cognizant Formula One Team (AMF1) have announced that their Brazilian Reserve and Test driver, Felipe Drugovich, will continue with them in his current capacity for the 2024...
East Bengal FC Sponsors 2023/24
This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of Indian Super League (ISL) side East Bengal Football Club as their...