Aditya Chaudhuri - News Site Editor Page 56
Chelsea FC ink deal with Molson Coors
Chelsea FC have roped in Molson Coors Beverage Company as their Official Beer Partner on a multi-year deal.
Major League Soccer (MLS) joins forces with New Era Cap
Major League Soccer (MLS) has roped in American global lifestyle brand New Era Cap as its Official On-Field Cap.
FIFA joins forces with PIF for Club World Cup 2025
FIFA has announced a partnership with Saudi Arabia's Public Investment Fund (PIF) for the 2025 Club World Cup.
PGMOL announces partnership with Puma
Professional Game Match Officials Limited (PGMOL) has announced a multi-year partnership with global sportswear brand Puma.
Cadillac F1 team find first sponsor in Tommy Hilfiger
The Cadillac Formula One team have announced their first-ever sponsorship agreement as US fashion brand Tommy Hilfiger comes on board.
Formula One announces partnership with Whispering Angel
Formula One has announced a partnership with Whispering Angel, which comes on board as the Official Rosé of the motorsport series.
Real Madrid CF join forces with Corpay
Real Madrid CF have signed a three-year partnership agreement with Corpay, bringing it on board as an official sponsor.
Asian Football Confederation (AFC) expands Midea partnership
The Asian Football Confederation (AFC) has announced a new, multi-year global agreement with Chinese electrical appliances brand Midea.
Cole Palmer and Kobbie Mainoo join Beats by Dre
American audio products manufacturer Beats by Dre has announced Kobbie Mainoo and Cole Palmer as its latest ambassadors.
Oracle Red Bull Racing expand Visa partnership
Formula One's Oracle Red Bull Racing have expanded their partnership with global card payment organisation Visa.