On January 5, 2023, ICICI Prudential Life Insurance, the life insurance division of ICICI, announced a partnership with T20 specialist batter Suryakumar Yadav of the Indian cricket team to introduce...
Bisleri joins as Official Hydration Partner Indian packaged drinking water brand, Bisleri has announced a new partnership with Indian Premier League franchise Mumbai Indians. The three-year deal will see Bisleri...
Garuda Aerospace, Indian drone manufacturing company, launches its first-ever digital brand film #KhetonKeKaptan on January 4, 2023, which is aimed at encouraging youth and farmers to be captains of their...
Royals Sports Group-owned franchise Rajasthan Royals and Colors, an Indian general entertainment broadcast network, announced the launch of their brand-new cricket reality show, ‘Cricket Ka Ticket’, along with registration partner...
Sky Sports acquires broadcast rights Sky Sports has announced a new five-year deal with the upcoming South Africa T20 cricket league. The UK-pay-television broadcaster will be broadcasting the entire tournament...
Following the introduction of the game in the region in the late 18th century, the game has grown exponentially in the country and today India is one of the heavy-weights...
Killer Jeans replaces MPL as Official Kit Sponsor The Indian cricket team have a new kit sponsor after their current sponsor Mobile Premier League (MPL) was replaced. Indian clothing brand...
Cricket Australia extends broadcast rights Australia's cricket governing body, Cricket Australia (CA) has announced a billion dollar extension with their current broadcasters, Fox Sports and Seven Network. CA has been...
Let’s talk about the ever-chaotic, invariably-loved owners of our hearts and the reason for our heart problems — the Indian women’s cricket team. 2022 has been an eventful outing for...
TMT bar producer Shyam Steel has launched a new television commercial (TVC), which features Indian cricketer Virat Kohli and Bollywood actress Anushka Sharma. The commercial, which has been developed by...
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