Guild Esports inks deal with Coca-Cola
David Beckham co-owned esports and lifestyle brand Guild Esports has signed a sponsorship deal with global beverage brand Coca-Cola. The deal will see Coca-Cola join as the esports team's Official...
David Beckham co-owned esports and lifestyle brand Guild Esports has signed a sponsorship deal with global beverage brand Coca-Cola. The deal will see Coca-Cola join as the esports team's Official...
The reveal trailer for EA Sports' last instalment of its FIFA-stamped football simulation game, FIFA 23, is out now, with women's club football confirmed to feature in the game for...
Video game developer Riot Games has announced a new partnership with Amazon which will see the Los Angeles-based firm team up with Amazon Web Services (AWS) to create cloud-based esports...
ESL Gaming has announced a new partnership with global audio streaming subscription service Spotify. The partnership will see Spotify partner with the esports tournament organiser to provide German CS:GO fans...
FaZe Clan edged out Natus Vincere (Navi) in an epic five-map thriller at the IEM Cologne final. The No. 1 team in the world showcased just why they are the...
Nike has teamed up with digital sports platform Fanatics, which will see the US sportswear giant create college sports apparel. The partnership, which will get underway from 2024, will see...
Leading Indian esports organisation GodLike Esports have announced a partnership with Wings, which will see them launch an exclusive, limited-edition earbuds collection. The collection has been designed with feedback and...
ESports Premier League (ESPL) will continue its association with Tiger Shroff, with the Bollywood actor set to continue as the face of India's first-ever franchise-based Esports league for the second...
Energy drink brand Go Mate has partnered with leading Danish esports organisation Astralis. The partnership will see Astralis and Go Mate collaborate together on numerous campaigns and activations. Later in...
Gaming hardware company ASUS Republic of Gamers (ROG) has announced a new partnership with the Saudi Esports Federation (SEF). The deal will see ASUS partner with the SEF to sponsor...
Read all the latest news on Page 27.